Founded in 1812 in the city of New York, this bank is a subsidiary of the financial services MNC Citigroup. Offering its services in the divisions of Citibank Credit Cards, Mortgages, Personal Loans, Commercial Loans and Lines of Credit, this bank has 2,649 branches in countries worldwide. Focusing on growth and economic progress, the bank ensures safeguarding of assets, lending money, making payments and accessing the capital markets.
What Makes Citibank Standout?
With its tagline ‘Citi Never Sleeps’, the bank emphasizes on its forever-there-to-help aspect. Offering amazing banking propositions that match with the needs of the startups, this bank also brings to the fore amazing offers and privileges that help its customers. Connecting millions of people across the globe, the bank focusses on protecting people’s savings that help in improving the quality of an institution.
Products/Special Services By Citibank
Citibank offers many services and businesses for consumers, investors and institutions. Have a look at what each of these are:
Consumer Businesses: From issuing credit cards and offering personalized wealth management services to allowing the customers to access capital across multiple countries, Citibank offers it all.
Institutional Business: The ICG (Institutional Clients Group of Citibank) has been built to serve Citi’s clientele. By offering innovative products, solutions and services to them all around the world, the ICG aims to become one of the most-trusted banking partners for its clients. While this group provides Advisories, Security Services, and private banking solutions to its clients, it also specialises in offering treasury and trade services to MNC’s, Financial Institutions and Public Sector Organizations.
Investor Relations: This segment focuses on offering investors important presentations, annual reports, proxy statements, stockholder services, corporate governance and many such services.
Citibank Website and Citibank App
Citibank App Review
The bank offers more than 10 different apps on the App Store. These different apps cater to the requirement of different regions. These Citibank Apps offer the ease of accessing your Citi Account right from your smartphone. Endowed with a comprehensive set of smart banking features like Instant Transfer Of Money, Investment, Applying For Reissue Of Credit/Debit Card etc, these apps enable the user to easily access all the necessary services. If you reside in India, then you can easily download the Citibank IN App via App Stores like Google Play Store or iOS App Store.
Countries Of Operation
Citibank currently serves in the following countries:
Asia Pacific: Australia, Bangladesh, China, Hong Kong, India, Indonesia, Japan, Korea, Macau, Malaysia, New Zealand, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, Vietnam
Europe, Middle East & Africa: Algeria, Austria, Bahrain, Belgium, Bulgaria, Cameroon, Congo(DRC), Czech Republic, Denmark, Egypt, Finland, France, Gabon, Germany, Ghana, Greece, Hungary, Iraq, Ireland, Israel, Italy, Ivory Coast, Jersey, Jordan, Kazakhstan, Kenya, Kuwait, Lebanon, Luxembourg, Monaco, Morocco, Netherlands, Nigeria, Norway, Pakistan, Poland, Portugal, Qatar, Romania, Russia, Senegal, Saudi Arabia, Slovakia, South Africa, Spain, Sweden, Switzerland, Tanzania, Tunisia, Turkey, Uganda, Ukraine, United Arab Emirates, United Kingdom, Zambia
Latin America: Argentina, Aruba, Bahamas, Barbados, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Haiti, Honduras, Jamaica, Mexico, Panama, Paraguay, Peru, Puerto Rico, Trinidad and Tobago, Uruguay, Venezuela
North America: Canada, United States (USA)
My Experience Of Using Citibank App
Being a resident of India, I used the Citibank IN app. A convenient way to access my account over my phone, this app has made my life so much simpler. Now, I don’t have to access my account over the laptop to view my details or invest in deposits or mutual funds. This is so easy to use.