Domino’s Pizza plans to expand its chain to double its empire by investing $120 million approx. They currently have 5000 stores worldwide. Richard Allison, the CEO of Domino’s Pizza says the plan is to add another 2300 stores over the next ten years. The motive of the expansion is to help Domino’s with its takeout and delivery business.
As Domino’s Pizza continues to grow, this might help in placing more pressure on local and international pizza chains. The digital ordering medium helps Domino’s Pizza to stay one step ahead of other pizza chains.