Gigi Hadid might design for Reebok

After her four-season partnership with Tommy Hilfiger, Gigi Hadid might be teaming up with Reebok. On her way to the company’s event, her Instagram post showcased a black athletic bag with “Reebok x Gigi Hadid” label. Hadid was part of the brand first when she led the body positivity themed initiative called #PerfectNever. She was also a part of Reebok’s “Always Classic” ads for spring 2018. In early July, she appeared for promotional images for Reebok’s #BeMoreHuman campaign. The brand’s senior vice president of women’s initiative, Corinna Werkle, in a press statement said, “Gigi is setting the standards of modern style across the world; her ability to fuse fashion and fitness together inspires people globally”. “Working with Reebok, Gigi will empower women by challenging them to express themselves to the fullest through bold, fearless style and to be confident enough to embrace their uniqueness.”

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