Image Source: Livemint

As a part of its growth strategy, Godrej Appliances Ltd. an entity of Godrej Group plans to open Exclusive Brand Outlets in metro cities after realizing that a huge market of shoppers is left untapped in these tier I towns. At present, the company generates about 3-4% of its revenue from the exclusive brand outlets in tier II, tier III and tier IV towns, and expects to expand these stats by at least 10% in two years.

Source: Livemint

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