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Ask any website owner or SEO professional and you know what it is like to handle Google.
The largest search engine in the world follows an extremely dynamic ranking algorithm that undergoes minor/major changes almost every day.
These mood swings of Google affect rankings of all websites on the web. So, if you own a website and find it difficult to rank, you must check for these 10 signs which might have upset Google and remove them.
Content is King when it comes to ranking on Google.
That doesn’t mean any content will do.
Google values originality and is very critical of duplication. If your website has duplicate content you’ll be put down by the search engine.
Remember that your website content has to be at least 90% original to get a thumbs up from Google.