The quality of food and wine by Geelong to be showcased to the media and the travel industry in Kuala Lumpur. The tastes of Geelong showcase follow discussions with key Air Asia representatives by Geelong mayor Bruce Harwood and the city’s new CEO Martin Cutter about the budget carrier’s strategy with its new offering and to explore what can be done to ensure it is a success. For the Geelong region, a specific brochure has also been developed to attract potential Air Asia travelers to visit and spend their tourist dollars in Geelong.

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