Nike’s new app aims to enhance the retail experience in three key areas. First, the customers can now see if their size is in store, allowing for same-day reservations. Secondly, Nike Plus members will be given access to special Nike products, exclusive discounts, and partner rewards for their shopping activity in the Nike App. Lastly, the app will allow users to scan barcodes to learn more about any product, discover available sizes, and colours.
Nike App at Retail’s Reserve, Instant Unlocks and Nike Scan are currently only available at Nike Santa Monica. The Grove and Nike Portland will become available at Nike’s newest retail concept, Nike Live, at Nike by Melrose on July 12. The app will then hit all Nike Store locations later this year.