The popular sportswear manufacturer, Puma has recently launched its new collection in collaboration with the British designer, Sophia Webster. The collection features a unique blend of neon and pastel hues. It is aimed at redesigning the PUMA archives, such as the Suede, Muse, CALI, and Thunder. The collection comes with new logos and bold prints and even showcases the 80s-inspired colour-blocking technique into the picture. Customers can now kick-start the new season with these exclusives. The company has launched the collection at PUMA Select stores, Superbalist and Madaiza stores.