13 Best Celebrity Makeup Brands That Are Awesome!

It seems like every other celebrity is launching a brand of their own nowadays, isn’t it? Among these brands are celebrity makeup lines, which have gained significant popularity recently. Created by renowned celebrities, these makeup brands promise to deliver the same glamorous looks we often see on the red carpet or in magazines. But with so many options available, how would we know which celebrity makeup brands are truly worth investing in? Fret not, as we are here to help you out! In this blog, we have created a list of the best celebrity makeup brands. Keep reading to find the ones that align with your preferences and needs.

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How Do We Choose the Best Celebrity Makeup Brands for You?

Before diving into making purchases from celebrity makeup brands, it is important that you inform yourself about their founders, ethos, and products. But don’t worry; we have covered all of that in our blog, so you don’t have to do the hard work. Also, we recommend that you take a look at the list of factors we took into account while deciding on the best brands for you!

Formula

The first thing you should look into while choosing a celebrity makeup brand is its formulations and ingredient list. Choose a brand that offers a clean formula that is free from parabens, sulphates, and any other harmful substances. Go for brands that offer skin-friendly ingredients that will keep your skin healthy. Additionally, check if the products have been tested and approved by dermatologists or other industry experts.

Product Range

Next, evaluate the range of products offered by celebrity makeup brands. Look for versatility and diversity in the brand’s product offerings, including foundations, concealers, blushes, eyeshadows, lipsticks, and more. A brand that offers a comprehensive range will allow you to create various looks and experiment with different styles.

Shade Range

We recommend that you look for brands that prioritise diversity and offer a wide range of shades to accommodate different skin tones. A brand that values inclusivity ensures that everyone can find products that match their complexion and feel represented.

Price

While celebrity makeup brands often come with a higher price tag, it’s important to consider your budget and what you’re willing to invest in. Determine the price range of the products and assess whether they offer good value for money

List of the Best Celebrity Makeup Brands in India

LoveChild

LoveChild
LoveChild

LoveChild is an honest and independent beauty brand that fashion designer Masaba Gupta has curated. The company has a wide selection of effective goods for people of different ages and skin tones. The brand offers a wide range of skincare and makeup products, including nail polish, fragrances, facial mists, sheet masks, and even intimate wipes.

Product Specifications:

PriceRs 600
CelebrityMasaba Gupta
Product FormLipstick
Quantity4 g
Key IngredientsVitamin E, Cocoa Butter, Jojoba Oil
Rating4.2/5

Prominent Features of the LoveChild Masaba – Barfee – Luxe Matte Lipstick:

  • Offers exceptional colour payoff so that your lips look bold and beautiful
  • The formula is vegan and cruelty-free and is enriched with skin-loving components
  • Has Cocoa Butter that smoothes and nourishes lips, making you look good

Pros:

  • Smooth application
  • Comfortable to be worn throughout the day
  • Transfer-proof
  • Free from sulphate and paraben

Why We Picked the LoveChild Masaba – Barfee – Luxe Matte Lipstick?

The Luxe Matte Lipstick from LoveChild profoundly hydrates the lips while offering a bold one-stroke application. Additionally, the lipstick is free from any kind of harmful substances, making it a safe choice!

StarStruck

StarStruck
StarStruck

StarStruck is the first cosmetic brand in India that is entirely owned and operated by a celebrity. Sunny Leone launched this brand in 2018 after launching her fragrance line. Her entire beauty line is vegan and free of animal testing. Additionally, the products from this beauty brand particularly include shades that complement Indian skin tones. 

Product Specifications:

PriceRs 799
CelebritySunny Leone
Product FormContour Stick
Quantity7 g
Key Ingredients Shea Butter, Jojoba Oil, Castor Oil
Rating3.9/5

Prominent Features of the StarStruck by Sunny Leone Contour Stick:

  • Hydrates and nourishes your face so that you can look and feel good
  • Provides buildable coverage which is long-lasting
  • Has a non-greasy, creamy formula that glides over your skin easily

Pros:

  • Long-lasting
  • Easy application
  • Free from harsh chemicals
  • Offers buildable coverage

Why We Picked the StarStruck by Sunny Leone Contour Stick?

This contour stick from StrarStruck by Sunny Leone comes in both Medium and Deep shades. The highly pigmented formulations provide buildable coverage and offer a matte, natural-looking finish. Additionally, the nourishing ingredients provide you with a gorgeous, crease-free finish.

Fenty Beauty

Fenty Beauty
Fenty Beauty

In September 2017, Rihanna debuted her cosmetics line, Fenty Beauty. After years of experimenting with the finest in beauty products, Rihanna was motivated to launch Fenty Beauty. The brand offers a wide range of products that caters to all kinds and colours of skin. The products are lightweight and high-quality, making them popular among makeup enthusiasts.

Product Specifications:

PriceRs 3,000
CelebrityRihanna
Product FormLip Gloss
Quantity9 ml
Key IngredientsShea Butter
Rating3.9/5

Prominent Features of the Fenty Beauty By Rihanna Gloss Bomb Universal Lip Luminizer:

  • The wand quickly makes lips seem bigger and smoother with just one stroke
  • Has Shea Butter that nourishes lips from the inside out
  • With a non-sticky consistency and a peach-vanilla aroma, this lip gloss will make your lips seem fuller

Pros:

  • Long-lasting
  • Non-sticky formula
  • Free from phthalate and paraben

Why We Picked the Fenty Beauty By Rihanna Gloss Bomb Universal Lip Luminizer?

Fenty Beauty Gloss Bomb Universal Lip Luminizer comes in seven universal hues, chosen by Rihanna herself. It is the perfect finishing touch to any look, as it offers a beautiful glossy finish. 

Kay Beauty

Kay Beauty
Kay Beauty

Bollywood beauty Katrina Kaif launched her own cosmetics line Kay Beauty in 2019. With the slogan “It’s ‘Kay to be You,” the brand is quite popular among Indian women and has established itself as a premium beauty brand. From foundation to eyeliner, Kay Beauty offers a wide range of cosmetic products to meet a variety of Indian skin tones. 

Product Specifications:

PriceRs 825
CelebrityKatrina Kaif
Product FormConcealer
Quantity3.8 g
IngredientMarula Oil, Rosehip Oil

Prominent Features of the Kay Beauty HD Liquid Concealer:

  • Designed to give you an HD matte finish that is smooth, crease-free, and lasts all-day
  • You can easily build up coverage, giving off anything from a natural appearance to a perfect glam finish
  • Has a lightweight formula so that you feel comfortable while wearing it

Pros:

  • Cruelty-free and vegan
  • Free from paraben
  • Keeps skin moisturised
  • Blends easily

Why We Picked the Kay Beauty HD Liquid Concealer?

This multi-purpose concealer from Kay Beauty is a must-have for your beauty kit. It features a special applicator that makes it simple to reach every corner of your face

Kylie Cosmetics

Kylie Cosmetics
Kylie Cosmetics

Kylie Jenner founded the cosmetic brand Kylie Cosmetics in November 2015. She started the business by offering Kylie Lip Kits, a set of liquid lipstick and lip liner. The brand now offers a wide collection of blushes, bronzers, highlighters, liquid lipsticks, lip blushes, eyeliners, and more. Additionally, the products are vegan and manufactured with skin-friendly components.

Product Specifications:

PriceRs 18,741
CelebrityKylie Jenner
Product FormLip Kit
Rating4/5

Prominent Features of the Kylie Cosmetics Velvet Lip Kit:

  • Features an intensely pigmented velvet liquid lipstick and a long-lasting lip liner
  • Has an ultra-creamy texture that glides over lips easily
  • You can achieve an amazing colour payoff using only one swipe of the delicate doe-foot applicator

Pros:

  • Smooth application
  • Long-lasting
  • Smudge-proof
  • Lightweight formula

Florence by Mills

Florence by Mills Cheek Me Later Cream Blush:
Florence by Mills

Popular actress Millie Bobby Brown has founded a line of clean, reasonably priced cosmetic products named Florence by Mills. Millie established this brand to provide better alternatives and promote a more inclusive beauty culture. The products are skin-friendly, dermatologist-tested, and packed with vitamins and botanicals. Additionally, they are devoid of parabens, sulphates, and artificial perfumes. 

Product Specifications:

PriceRs 6,399
CelebrityMillie Bobby Brown
Product FormBlush
IngredientsCandelilla Wax, Kaolin Clay
Rating4.5/5

Prominent Features of the Florence by Mills Cheek Me Later Cream Blush:

  • This creamy blush dries down to a powdery texture that doesn’t slide or glide off skin
  • Has Kaolin Clay which helps the colour remain in place
  • Has Candelilla Wax that aids in retaining moisture in the skin

Pros:

  • Locks in moisture
  • Skin-friendly ingredients 
  • Free from paraben

Cons:

  • Results take a long time to show

Flower Beauty

Flower Beauty
Flower Beauty

Actress Drew Barrymore launched Flower Beauty in 2013, joining in early on the celebrity beauty trend. The brand offers a range of makeup and beauty products that are affordable and come in cute packaging. Additionally, the products are cruelty-free, so what are you waiting for?

Product Specifications:

PriceRs 4,000
CelebrityDrew Barrymore
Product FormBlush
Quantity6 g
IngredientsSweet Pea
Rating4.6/5

Prominent Features of the Flower Beauty Flower Pots Powder Blush:

  • Applies smoothly, adding a healthy blush of colour 
  • Improves the tone of your complexion and helps display radiant skin
  • Additionally, this powder blush offers buildable coverage

Pros:

  • Cruelty-free
  • Blends easily
  • Can be layered
  • Makes skin radiant

Manish Malhotra Beauty (by MyGlamm)

Manish Malhotra Beauty (by MyGlamm)
Manish Malhotra Beauty (by MyGlamm)

Fashion designer Manish Malhotra collaborated with MyGlamm to launch his own cosmetic collection in 2019. His haute couture cosmetics brand is created to make women feel glamorous and beautiful in their own skin. Additionally, the brand’s current lineup includes matte and liquid lipsticks, highlighter sticks, blush, eyeshadows, nail polish, eyeliners, and more. Curated by Manish himself, it goes without saying that the products and their packaging ooze class and luxury. 

Product Specifications:

PriceRs 950
CelebrityManish Malhotra
Product FormLipstick
Quantity4 g
Rating3.6/5

Prominent Features of the MyGlamm Manish Malhotra Beauty Hi-Shine Lipstick:

  • This lipstick’s creamy consistency offers you a high-shine, silky finish
  • Long-lasting lipstick and gives you an ultra-pigmented pout in just one stroke
  • Free of paraben, phthalate, SLS, silicones, and alcohol

Pros:

  • Offers high coverage
  • UVB protection
  • Highly pigmented

Cons:

  • Does not stay on for very long
  • Packaging quality can be improved

Rare Beauty

Rare Beauty
Rare Beauty

Selena Gomez debuted her beauty line with the intention of empowering individuals to embrace their individuality and sense of belonging. In 2020, she launched her makeup line named Rare Beauty. With the aim of “breaking down unrealistic standards of perfection,” Rare Beauty also emphasises the value of mental health. This brand is one of our absolute favourites!

Product Specifications:

CelebritySelena Gomez
Product FormEyeliner
IngredientsWater, Propylene Glycol, Pentylene Glycol,
Rating4.2/5

Prominent Features of the Rare Beauty Perfect Strokes Matte Liquid Liner:

  • This liner is waterproof, easy to glide, and has up to 800 vegan bristles for consistent, flawless accuracy
  • Offers long-lasting, ultra-black lines that stay for a long time
  • The waterproof solution won’t fade, feather, or flake on you

Pros:

  • Vegan and cruelty-free
  • Safe for use with contact lens
  • Free from parabens
  • Suitable for sensitive eyes

Haus Labs

Haus Labs
Haus Labs

Haus Labs is undoubtedly one of the most popular celebrity makeup brands in the world. Launched by Lady Gaga, her collection offers a wide range of makeup products, such as lipsticks, eye products, foundation, and more. The products are made from skin-friendly components like Prickly Pear Oil, Hyaluronic Acid, and Peptides, which are safe for your skin.

Product Specifications:

PriceRs 2,353
CelebrityLady Gaga
Product FormLipstick
Quantity4.5 ml
IngredientsMarine Algae Extract
Rating4/5

Prominent Features of the Haus Labs Atomic Shake Lip Lacquer:

  • Has a glossy finish that lasts for a very long time, so you don’t need to reapply
  • The fluid, polish-like consistency glides on smoothly, evenly covering lips
  • Additionally, the lipstick is waterproof and offers full coverage

Pros:

  • Waterproof
  • Transfer-proof
  • Breathable and lightweight formula
  • Offers full coverage

goop

goop
goop

goop is a multimillion-dollar beauty, fashion, health, and lifestyle company that has evolved from what was once a homemade newsletter in 2008. Gwyneth Paltrow launched the brand with the aim of offering the best skin care products. She often advertises her brand with skincare suggestions and how-to guides. With goop, you get high-quality active ingredients in clean formulations. So experience the best of skin care with this brand!

Product Specifications:

CelebrityGwyneth Paltrow
Product FormLip Balm
Quantity4.6 g 
IngredientsCoconut Oil, Argan Oil, Castor Seed, Sunflower Oil, Jojoba Oil, Shea Butter, Rosemary Leaf Extract, Rice Extract

Prominent Features of the GOOPGENES Clean Nourishing Lip Balm:

  • The creamiest, smoothest-gliding texture of this ultra-hydrating clean lip balm is an absolute delight for lips
  • Comes in sleek, cute rose-gold packaging
  • Dermatologically tested and free from harmful substances

Pros:

  • Natural ingredients
  • Keeps lips moisturised
  • Offers a beautiful tint
  • Free from parabens, SLS, and other harmful substances

r.e.m. beauty

r.e.m. beauty
r.e.m. beauty

Signer Ariana Grande launched her vegan cosmetics brand r.e.m. beauty, in 2021. The initial collection included eyeliners, fake lashes, highlighters, glosses, and more. The brand offers vegan, cruelty-free products that include recyclable packaging. So, if you like to buy ethically, this ‘Thank you, next’ brand is for you!

Product Specifications:

CelebrityAriana Grande
Product FormEyeshadow
Quantity4 ml

Prominent Features of the r.e.m. beauty Midnight Shadows Lustrous Liquid Eyeshadow:

  • This eyeshadow can be worn for a long time and is intensely pigmented
  • You can use the fluffy, tapered teardrop applicator to wear the liquid gel eyeshadow
  • The eyeshadow can be worn on its own or as a base for a more dynamic, layered design

Pros:

  • Vegan
  • Cruelty-free
  • Crease-resistant
  • Long-wearing

about-face

about-face
about-face

Halsey debuted her makeup line about-face in 2021. The brand is influenced by everything related to art, music, and fashion. Its products are quirky, fun, and ideal if you want to play with vibrant colours. Additionally, the brand offers vegan and cruelty-free formulas, making it an ideal choice.

Product Specifications:

CelebrityHalsey
Product FormLip Colour
Quantity4.5 ml
Rating5/5

Prominent Features of the about-face Paint-It Matte Lip Color:

  • This matte liquid lip colour has powerful pigment and offers long-lasting coverage
  • Get long-lasting, strong coverage with only one swipe
  • This lip colour is vegan and has a vegan formula

Pros:

  • Bold colour
  • Vegan
  • Stays on for a long time

Final Word

We hope that this list has helped you find a celebrity makeup brand that enhances your beauty and empowers you to create your own red-carpet-worthy looks. Our favourite celebrity makeup brands turned out to be Anomaly, LoveChild, StarStruck, and Fenty Beauty. We also considered various factors such as formula, ingredients, product range, shade range, price, and more. Remember, the best brand is the one that makes you feel confident and allows you to express your unique style.

FAQs

Which celebrity has Rare Beauty?

Rare Beauty is a celebrity makeup brand that is founded by singer and actress Selena Gomez. Her makeup line is designed to help you feel beautiful without masking what makes you feel unique.

What makeup brands do celebrities use?

Celebrities use a wide range of high-end makeup brands, as it mostly depends on their personal preferences and partnerships. Some popular makeup brands commonly used by celebrities include Fenty Beauty, MAC Cosmetics, Rare Beauty, and more.

What is the most successful celebrity makeup brand?

The most successful celebrity makeup brand is Fenty Beauty. It was launched by Rihanna in 2017. The brand gained immense popularity for its inclusive range of foundation shades and high-quality products, making it a favourite among both celebrities and common women.

Which is India’s first celebrity makeup brand?

The first Indian celebrity makeup brand is Kay Beauty. It was founded by Bollywood actress Katrina Kaif in 2019. The brand offers a wide range of makeup products, emphasizing natural and cruelty-free formulations, and has gained popularity among Indian consumers.

Why Trust CashKaro Reviews?

CashKaro’s team of diligent and knowledgeable researchers works tirelessly to bring you the most reliable market advice online. We conduct thorough assessments of several products and compare them based on various factors to curate a list of high-quality options you will love. Additionally, we recommend that you conduct a patch test or consult your dermatologist before incorporating any of the products into your daily routine. We hope that our recommendations for the top celebrity makeup brands in India will assist you in making an informed decision.

Prices are subject to change*

Mourbi Dutta
Mourbi Dutta

Mourbi is a content writer whose journey in the realm of digital storytelling is marked by a rich background in journalism and mass communication. Specialising in technology-related topics like laptops, monitors, TVs, and gadgets, she brings a blend of in-depth knowledge and a natural curiosity to her work. Her writing is not just informative but a reflection of her continuous quest for learning and her passion for bringing stories to life in the most relatable and engaging ways.

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