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16 Best Lipstick Brands in India for a Picture-Perfect Pout

Megha Agarwal

May 15, 2023

Lipstick is not just another cosmetic product; it is an emotion. It is an essential item that offers colour, definition, and shine to the lips. To respond to the ever-increasing demand for lipsticks, different companies are coming up with bewildering options leaving no hue, undertone, or finish untouched. Regardless of the various options, it is crucial to choose the best lipstick brand that will enhance your OOTD and help boost your confidence. If you’re looking for the perfect lipstick formula for your skin, we have curated a list of the best lipstick brands in India. Also, you can check some of the best kajals & list of top concealers in India. 

Our Top Picks :

Maybelline

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Lakme

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L’Oreal Paris

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How Do We Choose the Best Lipstick Brands in India?

Lipstick formulas have undergone a revolution. Most of them are non-greasy, stay for a long time without smudging, and are non-transferable. They come in exciting shades and have different formulas to boost your confidence and glam up your personality. In India, you can easily get your hands on the best lipstick brands on all budgets ranging from Rs 100 to Rs 3000.

Here are some of the factors that we considered while compiling the list. We suggest you keep them in mind while choosing the best lipstick brand for yourself.

Shade Range

Different colours of lipstick suit different skin tones. So, make sure you choose the brand that offers multiple shades according to your skin tone. More the number of options, the better the shade you can pick for yourself.

Ingredients

Like any other makeup product, ingredients play an important role in choosing lipsticks. Pick the brand that provides lipsticks with no harmful ingredients that can harm your skin or any ingredient you are allergic to.

Shelf Life

Shelf life is another vital factor that you must consider while buying lipstick. Shelf life is the duration you can enjoy the product without it getting expired. For this, you have to check the manufacture date and date of expiration. Try to pick the brand that offers freshly manufactured products with higher shelf life.

List of 16 Best Lipstick Brands in India

Maybelline

Maybelline is one of the first brands that comes to our minds when we think of lipsticks. It is an American cosmetics and skincare brand that has revolutionised the makeup industry with its unique and superb quality products. It was founded in 1914 by Thomas Lyle Williams and is headquartered in Manhattan, New York. It has been a subsidiary of L’oreal since 1996. If there is a brand bringing top-quality, affordable makeup to our tables, it has to be Maybelline.

Lipstick Shade: 695 Divine Wine

Product Specifications:

Prominent Features of the Maybelline New York Color Sensational Lipstick:

• This creamy matte lipstick looks dreamy and leaves your lips looking plump and beautiful
• It glides like velvet on the lips to offer a smooth and uncrackable finish
• This hydrating Maybelline lipstick shade is infused with honey nectar to keep your lips moisturised all day long
• It is lightweight and perfect for comfortable wear
• This Maybelline lipstick is truly the best of both worlds for providing a matte look + moisturisation

Pros:

• Highly pigmented shade
• Infused with Shea Butter
• Protects your lips from drying
• Long-lasting formula

Cons:

• It is not smudge-proof

Other Recommendations:

• Maybelline Superstay Matte Ink Lipstick
• Maybelline SuperStay Crayon Lipstick 

L’Oreal Paris

L’oreal Paris is a French cosmetics, skincare, and fragrances company that has an outstanding clientele across the globe. This gigantic brand has its registered office in Paris and has collaborated with some of the most eminent personalities in the world for their advertisements and campaigns. It was founded in 1909 by Eugène Schueller and has grown greatly ever since.

Lipstick Shade: 315 Rouge Label

Product Specifications:

Prominent Features of the L’Oreal Paris Color Riche Moist Matte Lipstick:

• Offering an intense pay-off, one swipe of this lipstick is all you need to make your lips look glam
• It is formulated with the goodness of Jojoba Oil that leaves your lips intensely hydrated
• The black leather-like packaging is ultra-luxurious and will prove to be a great addition to your makeup collection
• This range of L’oreal Paris lipstick keeps lips soft, smooth, and ultra-hydrated all day long

Pros:

• Highly pigmented and creamy
• Non-drying formula
• Gives a smooth and silky finish
• Easy to apply
• Provides an intense matte look

Cons:

• It is expensive
• It is transferable

Other Recommendations:

• L’Oreal Rouge Signature Matte Liquid Lipstick
• L’Oreal Cream Finish Infallible Lipstick

Lakmé

Lakme is undoubtedly one of the most adored Indian lipstick brands, and most women prefer using it every day. The brand was launched in 1952 by J.R.D Tata and Simone Tata and is headquartered in Mumbai, India. With several massive collaborations under its belt, Lakme has become a sensation in the Indian cosmetics scene. The brand enjoys loyalty from customers in India, Nepal, and a few other Asian countries.

Lipstick Shade: RM14

Product Specifications:

Prominent Features of the Lakmé Enrich Matte Lipstick:

• Infused with the goodness of vitamin E and olive oil that work together to keep your lips nourished and soft
• This lipstick stays on for a long and removes the need for constant touch-ups
• The shades are specially designed to give an even, luscious coat to your lips
• Comes in a palette of vibrant and trendy shades that suits every Indian skin tone

Pros:

• Intensepay-offer pay-off
• Smudge-proof lipstick
• Comfortable to wear
• Provides long-lasting shine
• Keeps lips hydrated

Cons:

• It might get patchy on dehydrated lips

Other Recommendations:

• Lakmé Absolute Matte Melt Mini Liquid
• Lakmã 9 To 5 Weightless Mousse Lip Colour

Faces Canada

Faces Canada is prominent skincare and makeup brand from Toronto, Canada. The brand launched in India in 2009 and took the makeup industry by storm with its excellent quality products. It has many lipstick options with different formulations to suit every skin type and which are super gentle on your skin. You can easily find its products in your nearby cosmetics store or e-commerce sites such as Amazon and Tata Cliq.

Lipstick Shade: Burgundy 17

Product Specifications:

Prominent Features of the Faces Canada Weightless Matte Lipstick:

• Wearing weightless lipstick that gives a glossy pout is everything a woman wants
• This Faces Canada Lipstick leaves your lips smooth, moisturised, and glossy
• It contains vitamin E, shea butter, jojoba oil and almond oil that keep your lips healthy and supple
• This lipstick is perfect for ladies who wish to sport a soft yet striking look with their everyday outfits
• Available in impeccable shades and at really pocket-friendly prices

Pros:

• Powder matte smooth texture
• Pigmented rich formula
• Easy in application
• Long-lasting lipstick
• Kemoisturisedsturized and soft

Cons:

• Requires a few touch-ups throughout the day

Other Recommendations:

• Faces Canada Comfy Matte Lip Crayon 
• Faces Canada Ultime Pro HD Intense Matte Lips Colour

Colorbar

Launched in 2004, Colorbar is one of the best cosmetics brands in India. It was founded by Samir Modi with an aim to take Indian makeup to a global standard. All of the products under this brand compete with famous international brands and deliver exceptional payoff. Colorbar nail paints and lipsticks are super famous, and you must give them a shot too.

Lipstick Shade: Deep Fantasy

Product Specifications:

Prominent Features of the Colorbar Velvet Matte Lipstick:

• This velvet matte lipstick is enriched with the goodness of vitamin E, jojoba oils, and shea butter
• It provides immense hydration to your lips while keeping them soft
• The pay-off is high, and you do not have to worry about colour bleeding
• You can use this lipstick to add a bold and chic factor to your overall look
• It leaves a light, creamy matte finish behind the actual colour for beautiful lips the entire day

Pros:

• Long-lasting lipstick
• Smudge-proof application
• Highly pigmented formula
• Contains broad-spectrum sun protection

Cons:

• It dried out lips after a few hours

Other Recommendations:

• Colorbar Kiss Proof Lip Stain Lipstick
• Colorbar Matte me as I am Lipcolor

Wet n Wild

Wet n Wild is an American cosmetics brand that boasts top-notch products made without harming animals. This vegan and cruelty-free brand is based in Los Angeles, California and has managed to create a spectacular image in the cosmetics industry within a short period. It was launched in 1984 by Stanley Acker, who was a renowned name in the beauty industry.

Lipstick Shade: Give Me Mocha

Product Specifications:

Prominent Features of the Wet n Wild Megalast Liquid Catsuit Lipstick:

• It is a lipstick that glides on easily and does not dry out your lips
• Wet n Wild’s liquid lipsticks are formulated with superpowers that provide a glossy look to your lips and stay on for a long duration
• These liquid lipsticks are versatile in their usage and make a great choice for carrying in your purse, you know, last-minute touch-ups
• It offers a high-pigmented matte finish and comes with some serious staying power over long hours

Pros:

• Cruelty-free lipsticks
• Keeps yomoisturisedsturised
• 100% cruelty-free
• Vegan and safe to use
• Lightweight formula

Cons:

• Not very long-lasting lipstick

Other Recommendations:

• Wet n Wild Silk Crème Finish Lipstick
• Wet n Wild Megalast Lipstick 

Sugar

Sugar Cosmetics has become a sensation in the Indian makeup industry with its unique and out-of-the-box lip shades. The brand was founded by Kaushik Mukherjee and Vineeta Singh in 2012. With headquarters in Mumbai, Sugar operates smoothly in every part of the country. You can easily find all of its products online via Sugar’s official website or through Amazon. It is also a cruelty-free brand, so all you animal lovers out there should definitely check it out.

Lipstick Shade: 10 Drop Dead Red

Product Specifications:

Prominent Features of the SUGAR Cosmetics Smudge Me Not Liquid Lipstick:

• Sugar’s Smudge Me Not Lipstick is a lightweight liquid formula that glides beautifully on your lips
• It has a super-rich pigment that delivers an opaque pay-off to make your lips look fuller
• Since it is enriched with the goodness of Vitamin E, this lipstick will prevent the darkening of lips and keeps your lips moisturised all-day
• Although it is a truly matte formula, you won’t feel uncomfortable post-application
• It has zero feathering or fading lipstick that lasts up to 12 Hrs without smudge

Pros:

• Cruelty-free products
• Vitamin E keeps your lips nourished
• Travel-friendly packaging
• Mask-friendly
• Transfer-proof and waterproof

Cons:

• Extremely matte lipsticks that might dry out your lips

Other Recommendations:

• Sugar Nothing Else Matter Lipstick
• SUGAR Cosmetics Smudge Me Not Liquid Mini Lipstick

Revlon

One of the top lipstick brands in India, Revlon has secured a great position in the market with its uncompromised quality products. It was launched in 1932 by Joseph Revson, Charles Revson, and Charles Lachman. The brand’s headquarters are in New York, USA, and it successfully exports its products worldwide to numerous Asian and European countries.

Lipstick Shade: Birthday Suit

Product Specifications:

Prominent Features of the REVLON So Shady Ultra Hd Vinyl Lip Polish:

• Revlon’s Ultra-HD Vinyl Lip Polish has a spectacular formulation that plumps up your lips to make them look even more attractive
• It is enriched with Vitamin E and shea butter that offers intense hydration
• The lipstick has a liquid formula that sets to a glossy finish, perfect for applying as topcoats on mattes or used separately
• It is creamy mango and whipped vanilla-scented lip polish that smells divine

Pros:

• Comfortable gloss finish
• Enriched with aloe gel and shea butter
• Ultra-comfortable
• Lip hugging applicator
• Mess-free, non-bleeding colour

Cons:

• It feels a little sticky on the lips

Other Recommendations:

• Revlon Kiss Cloud Blotted Lip Color
• Revlon Super Lustrous Lipstick

Nyx

A subsidiary of L’oreal, Nyx Professional Makeup is an American cosmetics brand. It was launched in the year 1999 by Toni Ko and has gained quite an impressive following in India. Certified by PETA, Nyx takes pride in being a cruelty-free and vegan brand. Its products are exported to more than 70 countries worldwide and adored by numerous influential personalities across the globe.

Lipstick Shade: Best Buds

Product Specifications:

Prominent Features of the Nyx Professional Makeup Powder Puff Lippie Lip Cream:

• The Nyx Powder Puff Lippie is a comfortable liquid lipstick that settles down to a soft powder matte finish on your lips
• It comes in an interesting tube packaging with a sponge tip that allows for even application
• The formula is very pigmented, so you get a high pay-off without using too much product
• It is certified And acknowledged By Peta as a cruelty-free product that is not tested on any animal

Pros:

• Lightweight powder-matte finish
• Cruelty-free and vegan
• Super comfortable lipstick
• Comes in eight vibrant shades
• Smooth application

Cons:

• Quite expensive

Other Recommendations:

• Nyx Professional Makeup Soft Matte Lip Cream
• Nyx Professional Makeup Lip Lingerie Liquid Lipstick

Elle 18

Elle 18 is known for its highly affordable lipsticks and nail polishes. This Indian brand was founded in 1998 and is run by Hindustan Unilever Limited. The quality you get for such a low price is very difficult, but Elle 18 has been making that possible for years. This is one of the only brands in India that has made makeup inclusive for everyone.

Lipstick Shade: Mauve Date

Product Specifications:

Prominent Features of the Elle 18 Color Pop Matte Lip Color:

• The Elle 18 Color Pop Matte Lipstick is a soft and comfortable matte lipstick that comes in bullet form
• It is super tiny and comes in cute packaging, which is easy to carry around anywhere
• The lipstick is quite pigmented and keeps your lips moist all the time
• It has a new formulation that gives high pay-off from a single stroke
• High-performance lip colour that provides soft, smooth lips in a few seconds

Pros:

• Comfortable formula
• Highly pigmented
• Smooth matte texture
• Vibrant and fun shades
• The high colour pays off

Cons:

• It has a strong perfume-like smell

Other Recommendations:

• Elle 18 Lipstick Mauve Opera

Lotus Herbals

Lotus Herbals is an Indian brand that excels at combining Ayurveda and technology to create unique skincare and cosmetic products. It was founded in 1993 by Mr Kamal Passi and had its headquarters in New Delhi, India. You can find several great skincare, haircare, and makeup products under this brand that are trusted by millions across the board.

Shade: Sandstone

Product Specifications:

Prominent Features of the Lotus Makeup Ecostay Butter Matte Lip Colour:

• Lotus Makeup Ecostay Butter Matte Lipstick has a smooth and velvety formula that literally glides on like butter on your lips
• It is intensely pigmented and delivers the excellent pay-off
• The lipsticks are super lightweight and nourishing that you don’t feel uncomfortable when wearing them for long hours
• Infused with anti-oxidants and lip conditioners that make the lips fuller and voluptuous

Pros:

• Has shea butter, vitamin E, and jojoba oil
• Super pigmented
• Excellent coverage
• Buttery matte formula
• Ultimate stay without smudging

Cons:

• Does not stay longer without touch-ups

Other Recommendations:

• Lotus Colorkick Liquid Matte LipColor
• Lotus Proedit Silk Touch Matte Lip Color

Chambor

Chambor has been one of the leading brands in the Indian cosmetics industry for many years. This Swiss brand came to India in the year 1994 and has succeeded in securing a high position in the market. It is highly regarded for premium quality and skin-friendly makeup products. Its liquid lipsticks are always high in demand here in the country.

Shade: No. 402

Product Specifications:

Prominent Features of the Chambor Extreme Wear Transfer Proof Liquid Lipstick:

• Chambor’s Extreme Wear Lipsticks have a long-lasting liquid formula that stays on for hours
• It dries down to a creamy soft matte finish on your lips, giving them an airbrushed look
• Since these lipsticks are waterproof, you can eat and drink whatever you like without having to do touch-ups every now and then
• It is a transfer-proof liquid formula with a smooth sensorial feel and a creamy matte finish
• This lipstick is 100% vegan, cruelty-free, and dermatologically tested for safe usage

Pros:

• Waterproof
• Transfer-proof
• Creamy matte formula
• Super long wear
• Travel-friendly

Cons:

• Drawing the lipline with the applicator is a little difficult

Other Recommendations:

• Chambor Extreme Matte Lipcolour
• Chambor Riot Matte Lipstick

M.A.C

The renowned Canadian cosmetics brand M.A.C was founded in 1984 by Frank Toskan and Frank Angelo. It is a sub-brand of luxury beauty brand Estee Lauder and has its headquarters in New York. M.A.C lipsticks are sensational and a must-have in every woman’s collection. You get a variety of different formulas according to different skin types and a wide shade range which has something for every skin tone in the world.

Shade: Ruby Woo

Product Specifications:

Prominent Features of the M.A.C Matte Little Lipstick:

• M.A.C’s Matte Little Lipstick is one of its highest-selling products today
• It has a premium and creamy formula that delivers optimum pay-off in one stroke of application
• The colours are super vivid and perfect for Indian skin
• High-end lipsticks are available in amazing colours that come in beautifully packed cases
• Contains hydrating ingredients to soothe your lips and offer you a no-shine matte finish

Pros:

• Travel-friendly packaging
• Comfortable matte formula
• Long-wearing and versatile
• Super pigmented formula
• Does not smudge, fade, or feather

Cons:

• It tends to accentuate the fine lines

Other Recommendations:

• M.A.C Lip Glass Glossy Finish Lipstick

Oriflame

Oriflame is a Swedish-Swiss cosmetic company making a significant impact in the beauty industry today. It was founded in 1967 by Jonas af Jochnick, Robert af Jochnick, and Bengt Hellsten. Its registered offices are in Sweden, while the head office is located in Switzerland. Oriflame has a good following in India and operates in 60+ countries across the globe.

Shade: Burgundy

Product Specifications:

Prominent Features of the Oriflame Colourbox Lipstick:

• The Oriflame Colourbox Lipstick comes in sleek bullet packaging, which looks premium and is convenient to apply
• These lippers are highly pigmented so that you will get a full blush of colour without much hassle
• They have a soft, smooth, and lightweight formulation that sits beautifully on your lips and lasts for a long time
• Formulated with a Vibrant Pigment Blend that offers a perfectly textured colour for all occasions
• It ensures even coverage for lovable, colour-drenched lips

Pros:

• Highly-pigmented
• Glossy
• Soft and smooth texture
• Vibrant colour options
• Affordable

Cons:

• Does not last very long

Other Recommendations:

• Oriflame The One 5-in-1 Colour Stylist Lipstick
• Oriflame Beauty Giordani Gold Lipstick

Biotique

Biotique is a highly trusted skincare and cosmetics brand in India. It was founded in the year 1992 and had its headquarters in Noida, India. The brand became famous for its soaps, shampoos, and body washes and then slowly ventured into cosmetics as well. Since the products are essentially made with natural ingredients, they have become a popular choice.

Shade: Bombshell

Product Specifications:

Prominent Features of the Biotique Natural Makeup Magicolor Lipstick:

• Biotique’s Natural Makeup Magicolor lipstick is designed with natural ingredients to keep your lips nourished
• It has a wide shade range that gives you a variety of options to get the best looks
• All lipsticks are silicone-free, organic, and cruelty-free, which makes them safe for the lips
• Moisture-rich shades that hydrate and nourish the lips while keeping them supple all day long
• Lasts more than 12 hours and prevents drying and chapping of lips

Pros:

• Organic
• Cruelty-free
• Dermatologically tested
• Comes in 15 colours
• Highly consistent

Cons:

• It has an overpowering smell 

Other Recommendations:

• Biotique Natural Makeup Starlit Moisturising Lipstick
• Blue Heaven Velvet Creme Lipstick

Huda Beauty

Founded by a celebrated American makeup artist and entrepreneur Huda Kattan, Huda Beauty is one of the fastest-growing brands in the world. Millions of men and women across the globe love Huda Beauty’s makeup range which includes foundations, powders, and striking matte lipsticks. As per Forbes, the brand generates a whopping revenue of Rs 14,86,89,00,000 through annual sales.

Lipstick Shades: Heartbreaker, Material Girl, Showgirl, Famous

Product Specifications:

Prominent Features of the Huda Beauty Matte Minis Red Edition Liquid Lipstick Set:

• Huda’s matte lipsticks are made with a moisturising formula that provides the best coverage to your lips
• Easy to use and apply, this lipstick glides smoothly on your lips without any breakage
• Get ready to have beautiful velvety lips with lipsticks from the best lipstick brand not just in India but globally
• Non-drying lipsticks that are infused with moisturising ingredients to offer a beautiful finish
• Easy to apply and keeps lips supple with the maximum pay-off for 8hrs

Pros:

• Glides smoothly on the lips
• Suits all skin tones
• Vegan friendly
• Highly pigmented
• Comfortable and long-lasting

Cons:

• Is quite expensive

Final Words

While many trends come and go, lipsticks never go out of style. Be it a casual day out, a dinner date, or an office meeting, no look is complete with lipstick. It is one beauty product that makes you stand out and enhances your look in just a few seconds. While we adore each and every lipstick mentioned on the list, we personally love using lipsticks from Maybelline, Faces Canada, M.A.C, and Sugar. However, we recommend you review the entire list to arm up your makeup routine with the best lipstick.

FAQs

Why Trust CashKaro Reviews?

At CashKaro, we have a team of professional researchers who find products that stand out from the crowd. We look for high-quality goods to make your buying experience more enjoyable and convenient. To come up with the best lipstick brands, we considered several factors such as price, formula, pigmentation, shade range, and packaging. We hope that you find this list helpful in making an informed decision.