A lipstick is not just another one of the many cosmetic products that one uses, it is an emotion. Choosing the best lipstick brand for your lips not only enhances your OOTD but also helps boost your confidence on so many levels. Plus, one’s gotta have their lips forever ready for the perfect selfie, isn’t it? If you’re looking for the perfect lipstick formula for your skin, we have curated a list of the best lipstick brands in India.

What To Consider Before Buying A Lipstick

Before buying any lipstick, we see the consistency, pigmentation, and texture of the lip shade. You can find many colours and types of lipsticks. Liquid matte lipsticks are in trend nowadays, most of them are non-greasy, stay for a long period of time without smudging, and are non-transferable.

List of 16 Best Lipstick Brands in India

1. Maybelline New York

Maybelline New York
Maybelline New York

Maybelline is one of the first brands that comes to our minds when we think of lipsticks. It is an American cosmetics and skincare brand that has been revolutionising the makeup industry with its unique and superb quality products. It was founded in 1914 by Thomas Lyle Williams and is headquartered in Manhattan, New York. It is a subsidiary of L’oreal since 1996. If there is a brand bringing top-quality affordable makeup on our tables, it has to be Maybelline.

This creamy matte lipstick looks dreamy and leaves your lips looking plump and beautiful. It glides like velvet on the lips to offer a smooth and uncrackable finish. This hydrating Maybelline lipstick shade is infused with honey nectar to keep your lips moisturised all day long. It glides on your lips smoothly for a comfortable wear. From the house of one of the best lipstick brands which is preferred by global supermodels, this Maybelline lipstick is truly the best of both worlds for providing a matte look + moisturisation.

Skin: All | Lipstick Shade: 695 Divine Wine

What’s Good:

  • Highly pigmented shade
  • Infused with Shea Butter

2. L’Oreal Paris

L'Oreal Paris
L’Oreal Paris

L’oreal Paris is a French cosmetics, skincare, and fragrances company that has an outstanding clientele across the globe. This gigantic brand has its registered office in Paris and has collaborated with some of the most eminent personalities in the world for their advertisements and campaigns. It was founded in 1909 by Eugène Schueller and has grown greatly ever since.

Our next pick in this curated list of the best lipstick brands is none other than the very popular L’Oreal Paris lipstick. This rich-matte lipstick collection comes in 45 stellar shades. Offering an intense colour pay-off, one swipe of this lipstick is all you need to make your lips look glam. It is formulated with the goodness of Jojoba Oil that leaves your lips intensely hydrated. The black leather-like packaging is ultra-luxurious and will prove to be a great addition to your makeup collection.

Skin: All | Lipstick Shade: 266 Pure Rouge

What’s Good:

  • Highly pigmented creamy lip shades
  • Non-drying formula

3. Lakmé


Lakme is no doubt one of the most adored Indian lipstick brands and most women prefer using it every day. The brand was launched in 1952 by J.R.D Tata and Simone Tata and is headquartered in Mumbai, India. With several massive collaborations under its belt, Lakme has managed to become a sensation in the Indian cosmetics scene. The brand enjoys loyalty from customers in India, Nepal, and a few other Asian countries.

The Lakmé Enrich Matte lipstick is infused with the goodness of vitamin E and olive oil that work together to keep your lips nourished and soft. This lipstick stays on for long and removes the need for constant touch-ups. The shades are specially designed to give an even, luscious coat to your lips.

Skin: All | Lipstick Shade: 266 Pure Rouge

What’s Good:

  • Intense colour payoff
  • Smudge-proof lipstick

4. Faces Canada

Faces Canada
Faces Canada

Faces Canada is prominent skincare and makeup brand from Toronto, Canada. The brand launched in India in 2009 and took the makeup industry by storm with its excellent quality products. It has a plethora of lipstick options with different formulations to suit every skin type and ensure that each product is super gentle on your skin. You can easily find its products in your nearby cosmetics store or e-commerce sites such as Amazon and Tata Cliq.

Wearing a weightless lipstick that gives a glossy pout is everything a woman wants. This Faces Canada Lipstick leaves your lips smooth and glossy along with keeping them moisturised. It contains vitamin E, shea butter, jojoba oil and almond oil that keep your lips healthy and supple. This lipstick is perfect for ladies who wish to sport a soft yet striking look with their everyday outfits.

Skin: All | Lipstick Shade: Royal Maroon 16

What’s Good:

  • Powder matte smooth texture
  • Pigmented rich formula

5. Huda Beauty

Huda Beauty
Huda Beauty

Founded by a celebrated American makeup artist, Huda cosmetics are the new rage in India! It was launched by famous entrepreneur Huda Kattan and is one of the fastest-growing brands in the world. Millions of men and women across the globe are fanatics of Huda Beauty’s makeup range which includes foundations, powders, and striking matte lipsticks. As per Forbes, the brand generates a whopping revenue of Rs 14,86,89,00,000 through annual sales.

If you’ve been sceptical about trying out the brand, then let us tell you that Huda’s matte lipsticks are made with a rich moisturising formula that provides the best coverage to your lips. Easy to use and apply, this lipstick glides smoothly on your lips without any breakage. Get ready to have velvety beautiful lips with lipsticks from the best lipstick brand not just in India but globally.

Skin: All | Lipstick Shades: Heartbreaker, Material Girl, Showgirl, Famous

What’s Good:

  • Glides smoothly on the lips
  • Suits all skin tones

6. Colorbar


Launched in 2004, Colorbar is one of the best cosmetics brands in India. It was founded by Samir Modi with an aim to take Indian makeup to a global standard. All of the products under this brand compete with famous international brands and deliver the desired payoff. Colorbar nail paints and lipsticks are super famous and you must give them a shot too.

This velvet matte lipstick is enriched with the goodness of vitamin E, jojoba oils, and shea butter. It provides immense hydration to your lips while keeping them soft. The colour pay-off is high and you do not have to worry about colour bleeding. You can use this lipstick to add a bold and chic factor to your overall look.

Skin: All | Lipstick Shade: Feeling Hawt

What’s Good:

  • Long-lasting lipstick
  • Enriched with vitamin E

7. Wet n Wild

Wet n Wild
Wet n Wild

Wet n Wild is an American cosmetics brand that boasts of its top-notch products made without harming any animals. This vegan and cruelty-free brand is based in Los Angeles, California and has managed to create a spectacular image in the cosmetics industry within a short period. It was launched in 1984 by Stanley Acker who was a renowned name in the beauty industry.

If you’re looking for lipstick that glides on easily and does not dry out your lips, you’ve come to the right place! Wet n Wild’s liquid lipsticks are formulated with superpowers that provide a glossy look to your lips and stay on for a long duration. Evening party or a day out with your best friends, these liquid lipsticks are versatile in their usage and make a great choice for carrying in your purse, you know, last-minute touch-ups.

Skin: All | Lipstick Shade: Give Me Mocha

What’s Good:

  • Cruelty-free lipsticks
  • Keeps your lips moisturised

8. Sugar


Sugar Cosmetics has become a sensation in the Indian makeup industry with its unique and out of the box lip shades. The brand was founded by Kaushik Mukherjee and Vineeta Singh in 2012. With headquarters in Mumbai, Sugar operates smoothly in every part of the country. You can easily find all of its products online via Sugar’s official website or through Amazon. It is also a cruelty-free brand so all you animal lovers out there should definitely check it out.

Sugar’s Smudge Me Not Lipstick is a lightweight liquid formula that glides beautifully on your lips. It has a super-rich pigment that delivers opaque colour payoff to make your lips look fuller. Since it is enriched with the goodness of Vitamin E, this lipstick will prevent the darkening of lips and keep them moisturised all day. Although it is a truly matte formula, you won’t feel uncomfortable post-application.

Skin: All | Lipstick Shade: Brazen Raisin

What’s Good:

  • Cruelty-free products
  • Vitamin E keeps your lips nourished

9. Revlon


One of the top lipstick brands in India, Revlon has secured a great position in the market with its uncompromised quality products. It was launched in 1932 by Joseph Revson, Charles Revson, and Charles Lachman. The brand’s headquarters are in New York, USA and successfully exports its products worldwide in numerous Asian and European countries.

Revlon’s Ultra-HD Vinyl Lip Polish has a spectacular formulation that plumps up your lips to make them look even more attractive. It is enriched with Vitamin E and shea butter that offer intense hydration. The lipstick has a liquid formula that sets to a glossy finish, perfect for applying as topcoats on mattes or use separately. If you like lipsticks with yummy fragrances, you’ll love this vanilla-scented lip polish.

Skin: All | Lipstick Shade: Light Brown

What’s Good:

  • Comfortable gloss finish
  • Enriched with aloe gel and shea butter

10. Nyx


A subsidiary of L’oreal, Nyx Professional Makeup is an American cosmetics brand. It was launched in the year 1999 by Toni Ko and has gained quite an impressive following in India. Certified by PETA, Nyx takes pride in being a cruelty-free and vegan brand. Its products are exported to more than 70 countries worldwide and adored by numerous influential personalities across the globe.

The Nyx Powder Puff Lippie is a comfortable liquid lipstick that settles down to a soft powder matte finish on your lips. It comes in interesting tube packaging with a sponge tip that allows for even application. All you need to do is to squeeze the lipstick a bit while the product collects on the tip and then smear it across your lips. The formula is very pigmented so you get a high colour payoff without using too much product.

Skin: All | Lipstick Shade: Best Buds

What’s Good:

  • Lightweight powder-matte finish
  • Cruelty-free and vegan

11. Elle 18

 Elle 18
Elle 18

Elle 18 is known for its highly affordable lipsticks and nail polishes. This Indian brand was founded in 1998 and is run by Hindustan Unilever Limited. The quality that you get for such a low price is very difficult but Elle 18 has been making that possible for years. This is one of the only brands in India that has made makeup inclusive for everyone.

The Elle 18 Color Pop Matte Lipstick is a soft and comfortable matte lipstick that comes in bullet form. These are super tiny and come in cute packaging which is easy to carry around anywhere. The lipsticks are quite pigmented and keep your lips moist all the time.

Skin: All | Lipstick Shade: Belgian Brown

What’s Good:

  • Comfortable formula
  • Highly pigmented

12. Lotus Herbals

Lotus Herbals
Lotus Herbals

Lotus Herbals is an Indian brand that excels at combining Ayurveda and technology to create unique skincare and cosmetic products. It was founded in 1993 by Mr Kamal Passi and has its headquarters in New Delhi, India. You can find several great skincare, haircare, and makeup products under this brand that are trusted by millions across the board.

Lotus Makeup Ecostay Butter Matte Lipstick has a smooth and velvety formula that literally glides on like butter on your lips. It has an intensely pigmented formula that delivers high colour payoff. The lipsticks are super lightweight and nourishing so that you don’t feel uncomfortable when wearing them for long hours.

Skin: All | Shade: Mystic Wine

What’s Good:

  • Has shea butter, vitamin E, and jojoba oil
  • Super pigmented

13. Chambor


Chambor has been one of the leading brands in the Indian cosmetics industry for many years. This Swiss brand came to India in the year 1994 and has succeeded in securing a high position in the market. Its liquid lipsticks are always high in demand here in India.

Chambor’s Extreme Wear Lipsticks have a long-lasting liquid formula that stays on for hours. It dries down to a creamy soft matte finish on your lips, giving them an airbrushed look. Since these lippers are waterproof, you can eat and drink whatever you like without having to do touch-ups every now and then.

Skin: Normal | Shade: No. 483

What’s Good:

  1. Waterproof
  2. Transfer-proof
  3. Creamy matte formula

14. M.A.C


The renowned Canadian cosmetics brand, M.A.C was founded in 1984 by Frank Toskan and Frank Angelo. It is a sub-brand of luxury beauty brand Estee Lauder and has its headquarters in New York. M.A.C lipsticks are sensational and a must-have in every woman’s collection. You get a variety of different formulas according to different skin types and a wide shade range which has something for every skin tone in the world.

M.A.C’s Matte Little Lipstick is one of its highest selling products today. It has a premium and creamy formula that delivers optimum colour payoff in one stroke of application. The colours are super vivid and perfect for Indian skin.

Skin: All | Shade: Ruby Woo

What’s Good:

  • Travel-friendly packaging
  • Comfortable matte formula

15. Oriflame


Oriflame is a Swedish-Swiss cosmetic company making a significant impact in the beauty industry today. It was founded in 1967 by Jonas af Jochnick, Robert af Jochnick, and Bengt Hellsten. Its registered offices are in Sweden while the head office is located in Switzerland. Oriflame has a good following in India and operates in 60+ countries across the globe.

Its Pure Colour Intense lipstick comes in a sleek bullet form which makes it convenient to apply. These lippers are highly pigmented so you will get a full blush of colour without much hassle. They have a soft, smooth, and lightweight formulation that sits beautifully on your lips and lasts for a long time.

Skin: All | Shade: Burgundy

What’s Good:

  • Highly-pigmented
  • Glossy

16. Biotique


Biotique is a highly trusted skincare and cosmetics brand in India. It was founded in the year 1992 and has its headquarters in Noida, India. The brand became famous for its soaps, shampoos, and body washes and then slowly ventured into cosmetics as well. Since the products are essentially made with natural ingredients, they have become a popular choice.

Biotique’s Natural Makeup Magicolor lipstick is designed with natural ingredients to keep your lips nourished. It has a wide shade range that gives you a variety of options to get the best looks. All products are silicone-free, organic, and cruelty-free.

Skin: All | Shade: Red Velvet

What’s Good:

  • Organic
  • Cruelty-free

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List Of Best Lipstick Brands in India With Price

Top Lipstick Brands in India Price*
MaybellineStarting at Rs 299
L’orealStarting at Rs 650
LakmeStarting at Rs 275
Faces CanadaStarting at Rs 249
Huda BeautyStarting at Rs 1,825
ColorbarStarting at Rs 340
Wet n WildStarting at Rs 135
SugarStarting at Rs 499
RevlonStarting at Rs 699
NyxStarting at Rs 600
Elle 18Starting at Rs 75
Lotus HerbalsStarting at Rs 275
ChamborStarting at Rs 845
M.A.CStarting at Rs 1,999
OriflameStarting at Rs 279
BiotiqueStarting at Rs 125
*Prices are subject to change


1. What are the best Indian lipstick brands?

India has a thriving cosmetics and skincare industry with numerous homegrown brands coming up with top-notch products. Some of the best Indian lipstick brands are Lakme, Sugar, Colorbar, and Lotus Herbals.

2. Which lipstick is best for daily use?

You can try lipsticks from the Lakme 9 to 5 range or Maybelline’s Bullet Matte lipsticks. These are very hydrating, deliver an intense pigment, and will last for a long time.

3. Can matte lipsticks dry your lips?

Matte lipsticks are the number one choice for most women around the globe. Unlike glossy and shiny lipsticks, these tend to last more and offer you a fuller-looking pout. Matte lipsticks can be drying if you don’t moisturise your lips properly before application. All you need to do is gently scrub your lips, moisturise them, and then apply the lipstick for an even finish.

A free-spirited wanderer and voracious reader since childhood who loves to paint with words. If she is not found curled up with a new fiction in hand, you'll most probably see her with a laptop and notebook surfing through creative content ideas.


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