Best Rice Brands in India (2025): Top Options for Taste and Quality

Rice is a staple food in most Indian homes. It is eaten daily in many regions and holds cultural importance across states. India is also the world’s largest exporter of rice. Major rice-growing areas include the Indo-Gangetic plains and states like West Bengal, Uttar Pradesh, Tamil Nadu, and Punjab. Basmati rice is one of the most popular varieties in India. It is known for its aroma, long grains, and soft texture.

In this blog, we highlight the best rice brands in India that are trusted for quality and taste. Whether you’re cooking a daily meal or a special dish, these rice brands can make a clear difference in flavour and texture.

Our Top Picks:

List of the Top 15 Rice Brands in India

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DAAWAT

DAAWAT Rice

Daawat is a leading Indian rice brand owned by LT Foods, with a presence in over 50 countries. The brand is renowned for its high-quality rice varieties, which cater to both everyday cooking and special occasions. Daawat’s portfolio includes Traditional Basmati Rice, Biryani Basmati, Brown Rice, Steamed Rice, and Organic Rice. What sets Daawat apart is its emphasis on grain purity, ageing, and consistent aroma, traits that matter most to Indian kitchens.

Prominent Features of the Daawat Traditional Basmati Rice:

  • The rice is sourced from the authentic basmati fields of India
  • The grains are long, aromatic, and thick to make your favourite biryanis, pulaos, etc
  • Sourced from northern India’s basmati-growing regions
  • Naturally aged for 2 years for enhanced aroma and texture

Pros:

  • Rich taste and fragrance
  • Soft and fluffy rice
  • Hygienically packed
  • Cooks into soft, fluffy rice
  • Food-grade packaging

Cons:

  • Slightly more expensive than other brands

Why We Picked Daawat Traditional Basmati Rice?

Daawat is a name that needs no introduction when it comes to Basmati Rice in India. The brand stands out for its wide range of rice, sourced from authentic fields and aged to perfection before reaching your plate. Some popular rice options from the brand are Pulav Basmati Rice, Traditional Basmati Rice, Biryani Basmati Rice, and Brown Basmati Rice.

India Gate

India Gate Rice

India Gate is one of the most trusted rice brands in India. It is owned by KRBL Limited, a legacy company founded in 1889 by brothers Khushi Ram and Behari Lal. With over 130 years in the rice industry, KRBL is now one of the largest basmati rice exporters in the world, serving over 80 countries. The brand offers a wide range of premium basmati rice varieties, including Classic, Super, Tibar, and Dubar. 

Prominent Features of the India Gate Basmati Rice Tibar:

  • Handpicked long rice grains that offer an exquisite taste and texture
  • Superb quality rice that cooks to perfection easily
  • Aged for a minimum of 12 months to enhance taste and texture
  • Has a naturally rich aroma and non-sticky texture
  • Packaged hygienically; available in multiple sizes, including 1 kg

Pros:

  • Uniform grains
  • Easily available
  • Rich taste and aroma
  • Hygienic production

Cons:

  • Some variants may be too delicate for overcooking
  • Limited availability of smaller trial packs

Why We Picked India Gate Basmati Rice?

India Gate has earned its place in Indian kitchens due to its consistent grain quality, reliable aroma, and excellent cooking performance. It offers options across various price ranges, allowing users to choose based on their preference and budget. By combining trusted sources and processing methods, it is a top-tier choice for basmati enthusiasts.

Lal Qilla

 Lal Qilla Rice

Lal Qilla is a premium basmati rice brand from Amar Singh Chawal Wala (ASCW), one of India’s oldest and most reputed rice manufacturers. The brand is known for its high-quality basmati rice, grown in the fertile foothills of the Himalayas. Lal Qilla is ISO 22000, HACCP, and APEDA certified, ensuring safety, hygiene, and export-grade quality. It offers a variety of rice products, including Super Silverline, Traditional Royal, and Majestic basmati.

Prominent Features of the Lal Qilla Super Silverline Basmati Rice:

  • Finest quality basmati rice that is aged to perfection
  • Has a great blend of aroma and flavour that enhances your dishes
  • Long-grain and polished white rice cook easily
  • Comes in a 1.25 kg pack; ideal for small families or trial use
  • Suitable for Indian, Mughlai, Thai, Chinese, and Continental cuisines

Pros:

  • Vegan
  • Naturally aged
  • Cooks quickly and evenly
  • Non-sticky texture
  • Non-GMO seed

Cons:

  • Some variants may not be available in all local stores
  • Grain texture may feel too firm to some

Why We Picked Lal Qilla Basmati Rice?

Lal Qilla is widely trusted for its premium basmati rice that delivers both aroma and grain quality. The grains are aged and polished, making them ideal for dishes that need long, fluffy rice with a distinct aroma. What makes this product special is its ability to absorb flavours well, making it a top choice for biryani, fried rice, and even continental dishes.

Kohinoor

Kohinoor Basmati Rice

Kohinoor is one of the best rice brands in India. The brand is known for its wide range of rice products divided into three key segments, Authentic Range, Health Range, and Value Range (marketed under Charminar and Kohinoor sub-brands). With global exports and modern processing units, Kohinoor focuses on delivering premium quality aged basmati rice to homes across India and beyond.

Prominent Features of the Kohinoor Super Silver Basmati Rice:

  • Authentic basmati rice that is aged for at least 2 years in paddy
  • Has a subtle sweetness that adds more to their flavour
  • Long grains that cook really well and have an amazing aroma
  • 5 kg pack suited for families or bulk use

Pros:

  • Strong, natural aroma
  • Grains don’t break easily
  • Remain non-sticky
  • Comes in multiple pack sizes

Cons:

  • Not for people who prefer soft or slightly sticky rice

Why We Picked Kohinoor Basmati Rice?

Kohinoor Basmati Rice has been the ultimate go-to for rice lovers all across the country. The brand produces a wide range of rice sourced from authentic basmati fields and aged perfectly before packing. The rice is long, soft, and so aromatic that you will instantly fall in love with it.

You can get an exclusive discount on various rice options using a Bigbasket voucher and offers.

Fortune

Fortune Rice

Fortune is a popular Indian food brand owned by Adani Wilmar, one of India’s leading fast-moving consumer goods (FMCG) companies. Recognised by Economic Times Brand Equity as one of India’s top 100 most trusted brands, Fortune offers a wide range of rice, including Biryani Special, Everyday Basmati, Mogra, Sona Masoori, and more. The brand caters to both daily kitchens and festive cooking, making it a household staple across India.

Prominent Features of the Fortune Biryani Special Basmati Rice:

  • Premium quality basmati rice to cook veg and non-veg biryanis at home
  • Extra-long grains cook perfectly and have a non-sticky texture
  • Rice elongates to twice its initial size after cooking
  • Shiny white appearance adds appeal to the final dish
  • Packed in a 1 kg pouch; suitable for individual or small-family use

Pros:

  • Non-sticky texture
  • Long-grained rice
  • Cook fluffy and separate
  • Affordable pricing
  • Comes in multiple varieties

Cons:

  • Aroma may be lighter
  • Grain length may vary

Why We Picked Fortune Basmati Rice?

Fortune offers reliable quality at an affordable price point, making it a smart choice for families seeking to balance cost and performance. The Biryani Special variant delivers on texture, grain length, and visual appeal. It’s also easy to find both online and offline, making it a convenient pick for regular use. The brand’s consistency and nationwide availability make it a practical option for home cooks across India.

24 Mantra Organic

24 Mantra Organic Rice

If you’re looking for rice that’s grown without chemicals or synthetic additives, 24 Mantra Organic is a trusted choice. The brand offers naturally grown basmati rice that retains the grain’s original flavour and texture. Ideal for those who follow clean-eating habits, this rice is cultivated using organic farming methods and processed without artificial treatments. It’s perfect for daily meals and suits people who prefer a simple, safe, and natural option on their plate.

Prominent Features of the 24 Mantra Organic Basmati Rice:

  • 100% organic basmati rice that’s delicious and very aromatic
  • The rice is grown without synthetic GMOs and pesticides
  • Soft and fluffy grains that do not stick after cooking
  • Good source of complex carbohydrates
  • Safe for children and people with dietary restrictions

Pros:

  • Gluten-free
  • USDA-certified organic
  • Easy to digest
  • Supports sustainable agriculture
  • Amazing aroma

Cons:

  • Texture may be firmer than regular basmati
  • Aroma is mild compared to aged basmati

Why We Picked 24 Mantra Organic Basmati Rice?

We included 24 Mantra Organic Basmati Rice because it’s one of the few certified organic options available at scale in India. It’s a solid choice for families looking to avoid chemical residues and genetically modified grains. While it may not match traditional basmati in fragrance, it consistently delivers results in everyday cooking and supports a clean eating approach.

Tilda

Tilda Rice

Tilda is a globally recognised rice brand owned by Tilda Hain India, founded in 1970. It is renowned for offering premium basmati rice, with a focus on purity, consistency, and adherence to international standards. The brand’s product line includes several popular variants such as Premium Basmati, Resham Basmati, Nazarana, Wandaful, Everyday, and Extra Long Basmati Rice. Tilda is especially favoured by health-conscious consumers and those who prefer light, fluffy rice with a mild fragrance.

Prominent Features of the Tilda Premium Basmati Rice:

  • Soft and fluffy rice that cooks to perfection quickly
  • The rice is slender, and each grain separates after cooking
  • Very tasty and fragrant rice that serves well with multiple dishes
  • Ideal for pulav, biryani, and stir-fried rice
  • Available in 1 kg and 5 kg packs for flexible usage

Pros:

  • Naturally gluten-free
  • Non-GMO rice
  • Easy to digest
  • Low in fat
  • Cooks well without sticking

Cons:

  • Aroma is lighter compared to aged Indian basmati
  • Not widely available in small-town retail outlets

Why We Picked Tilda Basmati Rice?

Tilda offers a smooth, no-fail cooking experience with consistently long grains and a soft texture. It’s especially suitable for those who want clean-label products that are naturally gluten-free, non-GMO, and easy on the digestive system. While its fragrance may be subtle, the rice delivers excellent results in both Indian and global recipes.

Vedaka (Amazon Brand)

Vedaka Rice

Vedaka is Amazon India’s in-house grocery brand, offering everyday essentials like grains, oils, pulses, and dry fruits. Among its popular offerings is basmati rice, available in variants such as Super Basmati, Dubar, and Everyday Basmati. Sourced from the fertile Indo-Gangetic plains, Vedaka rice is known for its consistent quality, hygienic packaging, and affordability, making it a go-to choice for Indian households shopping online.

Prominent Features of the Vedaka Super Basmati Rice:

  • High-quality basmati, which is sourced from the Indo-Gangetic plains at the foothills of the Himalayas
  • Aromatic rice that is long-grained and processed hygienically
  • The rice is tested multiple times to meet FSSAI food standards
  • Comes in a pack that weighs 1 kg

Pros:

  • Extra-long grains
  • Hygienically packed
  • Has great aroma
  • Affordable price point
  • Available easily

Cons:

  • Grain may feel slightly thicker
  • Not ideal for biryani or a special occasion

Why We Picked Vedaka Basmati Rice?

Vedaka offers a budget-friendly basmati rice option with decent quality for daily meals. It strikes a good balance between price and performance, making it ideal for regular home use. The rice is long-grained and meets safety standards, which adds trust when buying groceries online. While it may not match the aroma of high-end brands, it delivers reliable results for common recipes like jeera rice, pulao, and steamed rice.

Organic Tattva

Organic Tattva

Another best rice brand in India, Organic Tattva, focuses on organic living. It offers a wide range of chemical-free food products, including grains, pulses, and oils. The brand’s basmati rice is cultivated using organic farming methods and processed with care to retain nutritional value. Ideal for health-conscious buyers, this rice is free from synthetic additives and is tested for purity before packaging. It’s a solid pick for anyone looking to shift to organic staples without compromising on grain quality.

Prominent Features of the Organic Tattva Basmati Rice:

  • Naturally grown basmati rice without synthetic chemicals
  • Unpolished and properly aged to improve texture and flavour
  • Rich in iron, protein, and complex carbohydrates
  • Free from sodium and artificial preservatives
  • Available in a 5 kg pack for regular family use

Pros:

  • India Organic certified
  • Good source of nutrients
  • Not polished for added fibre
  • Soft and fluffy after cooking

Cons:

  • Slightly earthier taste than regular basmati
  • Not ideal for heavily spiced or aromatic dishes

Why We Picked Organic Tattva Basmati Rice?

Organic Tattva Basmati Rice offers a healthy alternative to chemically treated rice. It’s ideal for those who prefer unpolished grains and minimal processing. The rice is tested against international safety standards, making it safe for daily consumption. While its flavour is milder, it delivers reliable texture and nutrition, especially for light meals and clean-eating routines.

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Banno Basmati

Banno Basmati Rice

Banno Basmati is a popular choice in Indian kitchens known for offering affordable, long-grain rice with a rich aroma and fluffy texture. The rice is aged, polished, and packed to maintain consistency in both flavour and grain length. Widely used in homes and restaurants alike, Banno Basmati is ideal for daily meals and festive recipes, such as biryani or pulao. It is especially favoured for its value-for-money appeal and wide availability in North India.

Prominent Features of the Banno Basmati Rice:

  • Naturally aged basmati rice with long, slender grains
  • Grains stay separate and fluffy after cooking
  • Strong fragrance and soft texture
  • Available in packs of various sizes, including 1 kg and 5 kg

Pros:

  • Good aroma and flavour
  • Don’t stick or break easily
  • Suitable for festive meals
  • Budget-friendly option
  • Available in multiple variants

Cons:

  • Aroma may fade if not stored properly
  • Slight inconsistency in grain length

Why We Picked Banno Basmati Rice?

Banno is a reliable choice for buyers looking for aromatic basmati rice at a reasonable price. It excels in terms of length, texture, and fragrance, particularly for dishes like biryani, fried rice, and pulao. While it may not have the same brand prestige as Daawat or India Gate, its performance in daily kitchens and bulk cooking makes it a smart pick for households and catering needs.

How to Choose the Best Rice Brand in India?

Choosing the right rice brand depends on what you cook, how often you eat rice, and your budget. Here are the main things to consider:

Grain Type

Rice comes in different grain types. Long-grain rice, such as basmati, is best suited for dishes like biryani and pulao. Medium-grain varieties, such as Sona Masoori, are light and slightly sticky, making them ideal for daily meals. Short-grain rice has a softer, stickier texture and is better for khichdi or dishes that need a mushy base.

Aroma and Taste

The smell and taste of rice vary depending on the type and brand. Premium basmati rice boasts a natural, nutty aroma and a soft, tender texture after cooking. If you are trying a brand for the first time, start with a smaller pack to test the taste and fragrance. 

Packaging and Shelf Life

Always choose rice that comes in clean, sealed packaging. Vacuum-sealed or food-grade plastic bags keep the rice safe from moisture and pests. Also, check the manufacturing and expiry dates.

Quality and Certifications

Good brands often mention if their rice is aged or GI-tagged. Aged basmati rice usually gives better results as it expands well and absorbs flavours. Additionally, look for certifications such as FSSAI approval to ensure safety and hygiene.

Price and Quantity

Price is another factor, especially when buying rice in large quantities. Compare the price per kilogram across brands and check if they offer value packs or combos.

Brand Reputation and User Reviews

Trusted brands often maintain a consistent standard. Check online reviews and look at what users say about grain length, cooking results, and taste. Brands with more positive feedback tend to be safer choices.

Quick Buyer Tips or Mistakes to Avoid

  • Check the grain type based on your recipe. Use basmati rice for biryani and medium-grain rice for daily meals.
  • Don’t buy rice only based on price, as cheaper rice may lack quality or consistency.
  • Look for sealed packaging to avoid moisture and insect issues.
  • Never ignore the expiry date of the rice while buying, as old rice can lose taste and texture.
  • Not all basmati is premium. There are multiple grades of basmati rice. 
  • Pick aged rice if you want better fluff and aroma after cooking.

Final Words

Finding the right rice brand can make a big difference in your everyday meals. This list features top names in India that offer consistent quality, rich aroma, and great taste. Whether you’re cooking biryani for a celebration or a simple lunch at home, brands like Daawat, Kohinoor, and India Gate offer reliable options for every occasion.

From long-grain basmati to soft daily rice, there’s something here for every kitchen. Bookmark this guide to make smarter choices on your next grocery trip.

FAQs

Which rice is best in India?

Basmati rice is the best in India. It has a rich aroma, fine texture, and good taste.

Which rice brand is best?

Various rice brands are offering the best quality rice in India. DAAWAT and Fortune are among the most popular options.

Which Indian rice is best for health?

Brown and gluten-free rice are generally considered good for health due to their low glycemic index. However, all kinds of rice taken in moderation are largely fine for healthy individuals.

Is Sona Masoori rice good?

Yes, Sona Masoori rice is good as it is softer than other white rice in the market.

Is basmati rice healthier than regular rice?

Basmati has a lower glycemic index and holds its shape after cooking. It makes meals fluffier and easier to digest.

Does brown rice help in weight loss?

Brown rice has higher fibre content and a lower glycemic index than white rice. It can support weight management as part of a well-balanced diet.

Is rice gluten-free?

Yes. Rice does not contain gluten. It is safe for those with celiac disease or gluten intolerance.

Why Trust CashKaro Reviews?

At CashKaro, we have a dedicated team that carefully studies and compares products before making any recommendations. For this rice brand list, we considered key factors such as grain size, length, colour, aroma, and cooking quality. Our aim is to help you choose only trusted brands. We do not include products with unclear quality or poor reviews. You can count on us for honest and useful suggestions.

Abhishek Kumar
Abhishek Kumar

Abhishek is a graduate in Journalism and Mass Communication. He has worked with several organizations as a Journalist, Content Developer, Fact-checker and Photojournalist. He has a keen interest in fact-checking. When not writing or analysing web content, he spends time doing research and fact-checks to combat misinformation/disinformation on the internet. Abhishek has joined us as a Content Analyst with a positive outlook for Indian e-commerce buyers.

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