A name that is synonymous with online shopping, ‘Flipkart’ is often credited with beginning the e-commerce revolution in India. Started in 2007 by Sachin Bansal and Binny Bansal, Flipkart has evolved from a book-selling online store to becoming the largest e-commerce company in India.
The huge success of Flipkart is majorly attributed towards its commitment in fulfilling customer expectations and offering amazing discounts across various product categories. It has been 9 years since Flipkart.com first launched and there have been great achievements along the way for the Bangalore-based company. Though competition has intensified in the last three years with the advent of online shopping sites like Snapdeal and Amazon, Flipkart has maintained its lead over others by sticking to what it does best and by providing a satisfactory shopping experience to all its customers.
Here’s a comprehensive review of what makes Flipkart a major online shopping destination in India.
Started originally with selling books, Flipkart has expanded its line-up of products to electronics, fashion, jewellery, furniture and more. There are regular deals and discounts which enable the customer to save more on online shopping at Flipkart.
Here are the various product categories available on Flipkart.
The Electronics section of Flipkart has many top-selling products, most of which are smartphones, tablets and laptops. The various other products under this category include wearables, mobile and computer accessories, TV’s, camera and camera accessories.
Smartphones and basic phones are galore under the mobiles section of Flipkart. Phones from leading brands like Motorola, Mi, Lenovo, Samsung, Apple, Sony, LG, Micromax and Intex are available with good discounts. You can easily segregate phones based on their Operating System – Android phones, iOS phones, Windows phones – and shop for the same.
Do look out for exclusive phones that are only available on Flipkart and nowhere else online. Flipkart exclusive phones include top devices like Lenovo A6000+, Samsung Galaxy On7, Yu Yunicorn and Honor 5c. Apple phones are also available for cheap prices on Flipkart. Get the Apple mobiles price list and choose the iPhone that best suits your taste.
The Laptops section under Electronics has the latest and best-selling laptops across top brands like HP, Dell, Lenovo, Apple, Asus, Acer and more. You can choose laptops based on your usage needs and this includes student laptops, gaming/designing laptops, business laptops and entertainment laptops.
Get additional cashback on credit and debit cards from specific banks including YES Bank, Citi Bank, SBI Bank, Standard Chartered Bank, ICICI Bank and HDFC Bank.
Click the best photographers by choosing the ideal camera for you. Choose from a wide range of DSLR, Point & Shoot and Instant cameras to pick the one that best suits you. There is a huge collection of cameras from Canon, Nikon and Sony, the leaders in camera segment.
You can be an amateur photographer, a professional or someone who shoots for fun. No matter who you are, there is a perfect camera waiting for you to be picked. There are even Go Pro cameras for the adventure junkies craving an adrenaline rush.
You miss a TV and you miss real entertainment. There is something or the other to keep you entertained at all times when you are before your television. Pick TV’s based on your preference of budget, screen size and resolution from Flipkart. Top TV brands include Vu, Samsung, LG, Panasonic, Onida, Sony, BPL and Philips.
Get the best value for your money and shop for television from the top brands at their best prices only on Flipkart.
The need to stay fashionable and dress to the occasion has had a huge impact on the fashion cravings of individuals, both men and women. No longer is fashion overlooked and the advent of branded clothes and footwear with huge discounts on online sites has only fueled the rage for fashion.
Women are known for their keen sense of fashion. From colourful and peppy clothes to matching sandals and heels, the preferences are diverse. To meet these demanding needs, the fashion store at Flipkart has a huge collection of products for women. Leading brands like Vero Moda, United Colors of Benetton, Amante, Clovia and Miss Chase have a wide selection of products to choose from.
There are separate sections for Sarees, Kurta & Kurtis, Jeans, Anarkali, Tops & Tunics, Winterwear and Innerwear with an amazing collection of clothing options for women. The footwear section includes casual shoes, sports shoes, flats, heels, ballerinas, wedges, slippers and boots for specific occasions.
Men are no longer new to fashion. The changing times has had an impact on men’s fashion and Flipkart has given more to cheer for with a good range of clothes, footwear and accessories. Clothes include t-shirts, shirts, jeans, trousers, shorts, suits & blazers, cargos and innerwear. You can choose from leading brands like Nike, Reebok, United Colors of Benetton, Lee, Wrangler, John Players, Numero Uno and more.
The footwear collection has formal shoes, boots, sneakers, sandals, running shoes, loafers and more from top brands like Woodland Shoes, Sparx, Fila, Vans, Lee Cooper and more. Accessories for men include bags, belts and wallets. Get them at Flipkart at the best price with added discounts.
3. Home & Furniture
Get all the essentials for your home including Kitchen & Dining essentials, Home Furnishing, Home Decor items, Lighting products, Tools and Hardware from Flipkart. Furniture section under Home & Furniture has sofas, bean bags, beds, storage, side tables and bar furniture. You can shop by furniture essentials needed for rooms like living room, kids room, dining room and bedroom.
The other home essentials that are under this category are pots & pans, kitchen tools, gas stoves, coffee mugs, tableware, flasks & containers, TV cabinets, shoe racks, wall decals & shelves, torches, hand tools and more.
4. Baby & Kids
The complete baby and kids store at Flipkart has baby care products, kids clothes, toys by age, school supplies, children books and more. You can shop for diapers, feeding bottles, strollers, educational toys, school bags, dolls, infant wear and more with good discounts and cashback offers.
Choose products from leading brands under baby and kids category which includes Gini & Jony, US Polo, Disney, Barbie, Chicco, Medela, Crocs, Funskool and more.
5. Books, Media & More
Flipkart started with selling books and it has a huge collection of books spread across sections like Entrance Exams, Biographies, Literature Books, Business, Self Help and Comics. You can choose from the best selling books to new releases under different genres. There is also an option to pre-order books that are upcoming. Also under this category are games for PC’s and gaming consoles, music, movies, auto accessories, sports and fitness essentials.
Flipkart’s Advantage over Amazon and Snapdeal
Among the three leading e-commerce sites in India, Flipkart is the largest. The online shopping destination which was started by 2 people has grown into a 33,000 (as in 2015) strong workforce and has 75 million registered users with over 8 million transactions every month.
The Flipkart App which gives a wonderful experience when compared to competitors Amazon and Snapdeal, is the first app to have more than 50 million installs by users. Apps from Amazon and Snapdeal fall way short of this mark.
Flipkart Sales to Watch Out for
There are a few Flipkart sales that have to be watched out for to get amazing discounts and cashback offers. During these days, products across various categories are available at steal deal prices.
Flipkart Big Billion Days
The Big Billion Days sale from Flipkart is the biggest promotional event from the leading e-commerce company in India. Launched in 2014, the Big Billion Days sale has the widest range of products across electronics, fashion, home & kitchen, health, beauty, jewellery, auto and sports at unbelievable prices. It is usually during the time of Diwali every year. The Flipkart Big Billion Days 2016 is expected towards the end of October 2016.
Flipkart Big Shopping Days
The Big Shopping Days are a part of the regular promotional sales from Flipkart. There have been six Flipkart Big Shopping Days till date with the last sale from May 25 to 27 this year. The first sale was held in December 2014 and there is another Big Shopping Days sale expected in December 2016. Top-selling products across categories like electronics, fashion, home & furniture, baby & kids, health, beauty and sports are available for huge discounts during these sales. There are exclusive Flipkart App Offer where you get extra discounts for shopping via the mobile app.
Flipkart Fashion Sale
Especially for fashion lovers, the Flipkart Fashion Sale has discounts of upto 80% on leading brands like Adidas, Allen Solly, Louis Vuitton, GAP, Calvin Klein, Jack and Jones, Zara, MaxMara, Vero Moda and more. The last Flipkart Fashion Sale was from 24th June to 26th June and there is another one expected in 2-3 months time.
Flipkart Bank Offers
During festive sales and other special days there are amazing bank offers that are available on Flipkart. Customers of banks including Axis Bank, ICICI Bank, HDFC Bank, SBI, Citi Bank and Standard Chartered have the privilege of getting instant cashback on purchases during these sale days. Usually the offers are applicable for Credit/Debit card holders of the respective banks which gives these unique offers.
Flipkart Review by Other Review Sites
The leading e-commerce site in India has positive reviews all around. One of the premium review sites, Mouthshut.com has given Flipkart a rating of 3.16 out of 5 which is better than many other online shopping sites in India.
Ab Har Wish Hogi Puri – Now every one of your wishes will come true with Flipkart, the complete online shopping store.