Korean makeup and beauty are all the hype right now, and rightly so! The innovative products and formulas of Korean makeup products have been designed to enhance the natural beauty of every skin type. To help you out in upgrading your makeup collection, we have compiled a long list of the best Korean makeup brands in India.
Our Top Picks:
How Do We Choose the Best Korean Makeup Products for You?
Korean makeup brands have become a favourite among beauty enthusiasts worldwide for their innovative products, cutting-edge formulas, and playful approach to beauty. In India, you can find quality Korean makeup products between Rs 400 to Rs 5,000 and more. Below, we have discussed some factors we took into account while choosing the best K-beauty products and brands for you!
When choosing Korean makeup brands, it is important to consider your skin type. Different makeup brands offer products for different skin types, such as oily, dry, or sensitive skin. Choose a brand that offers products specifically designed for your skin type. This will help you avoid skin irritation or breakouts.
Various Korean makeup brands offer a wide range of products, including foundations, concealers, lipsticks, and eyeshadows. Look for a brand that offers the products you need and the shades that match your skin tone. You may also want to consider a brand that offers unique and innovative products that are not available in other brands.
Korean makeup brands are known for their quality ingredients. We recommend that you look for a brand that uses natural ingredients, such as plant extracts, minerals, and vitamins. These components are gentle on the skin and can help nourish and hydrate it. We also suggest that you use brands that avoid harsh chemicals like parabens, sulphates, or fragrances that can irritate the skin.
List of 20 Best Korean Makeup Brands in India
Innisfree is one of the most popular Korean beauty brands known all around the world. The products of this brand are fuelled by ingredients that are ethically produced and farmed on Korea’s beautiful Jeju Island. This company offers a wide range of skincare and makeup items, all of which are free of harsh chemicals and preservatives. So, what are you waiting for? Try it out today!
Prominent Features of the Innisfree No-Sebum Mineral Powder:
- The powder immediately blurs pores and absorbs extra sebum for a delicate, bright face
- Enhanced with Jeju natural minerals and mint to correct unhealthy moisture and oil balance
- Helps prevent makeup from getting patchy and keeps the skin looking beautiful all-day
- Provides a matte look
- Natural ingredients
- Absorbs excess oil
Why We Picked the Innisfree No-Sebum Mineral Powder?
With Innisfree’s No Sebum Mineral Powder, you can rapidly get fresh-looking skin. It corrects uneven skin tone and absorbs extra oil and sebum, making you look good. Now you can go about your day with full confidence.
The Face Shop
This Korean beauty brand has become pretty popular in India in recent years. The Face Shop focuses on providing makeup and skincare products infused with natural ingredients. If you’re looking for some quality Korean cosmetic products on a budget, this is a brand you must try!
Prominent Features of The Face Shop Water Fit Matte Lip Tint:
- This hydrating lip tint gives off a day-long, natural flush so that you look amazing
- Has a water gel tint that looks vibrant and pretty
- Additionally, it can also be used as a cheek and lip tint, making it an ideal beauty product
- Bright colour
- Non-sticky feeling
- Watery consistency
Why We Picked The Face Shop Water Fit Matte Lip Tint?
This multipurpose, long-lasting lip tint from The Face Shop gives your lips a luscious, brilliant colour. The moist gel-like texture dries to a lovely shade without leaving a greasy or sticky feeling. Additionally, you can use the tint as blush to give your cheeks and eyes a pop of colour and improve your overall ensemble.
Etude House provides a range of reasonably priced beauty and makeup products, including body wash, mascara, and hand and foot care. Their high-quality skincare and cosmetics are fueled by Asian herbs to provide the skin with a healthy dose of care with each application.
Prominent Features of the Etude House Drawing Eye Brow Pencil:
- The brow pencil matches the natural hue of your brows perfectly
- The pointed tip of the pencil is perfect for creating fine, precise lines to fill in sparse areas of the brows
- Additionally, the pencil is a double-sided stick that contains two shades cut at angles so that you can shape your eyebrows with ease
- Wide variety of shades
- Stays on for a long time
- Ideal for Indian skin tone
Why We Picked the Etude House Drawing Eye Brow Pencil?
The Etude House Drawing Eye Brow Pencil is easy to use, long-lasting, and comes in a range of shades. Its nourishing formula makes it a popular choice among makeup enthusiasts who want to achieve natural-looking, defined brows.
MISSHA is a major participant in the Korean beauty industry and is renowned for its cutting-edge and attractive makeup products. Their beauty line gives you a lot of choices, ranging from vivid lipsticks to light foundations. These products will help you enhance not only the tone but also the texture of your skin, thanks to their nourishing elements.
Prominent Features of the MISSHA M Perfect Cover BB Cream:
- Smoothly hides flaws and noticeably evens out the complexion for a flawlessly young appearance
- Has Gatuline RC, Potent Ceramides, and Hyaluronic Acid to keep your skin moisturised and smooth
- Contains nutrient-rich marine extracts, emollient plant oils, and nourishing botanical essences to restore the appearance and feel of skin
- Assists in hydrating skin for a firmer appearance and a decrease in the visibility of fine lines and wrinkles.
- Flawless coverage
- Provides hydration
- Lightweight formula
Why We Picked the MISSHA M Perfect Cover BB Cream?
This BB cream from MISSHA provides good coverage to reveal clear, radiant skin. It covers imperfections and improves the skin’s tone while doing so. Additionally, the cream contains ceramide and hyaluronic acid to keep your skin supple and hydrated.
Clio was established by a few makeup artists who wanted everyone to have access to professional-looking makeup. Since then, the brand has become a staple in many people’s vanity kits. Clio is a pioneer in the Korean cosmetics industry. In addition, its cosmetics range offers nail care products and cushion foundations to assist you in attaining that perfect appearance.
Prominent Features of the Clio Kill Brow Auto-Hard Brow Pencil:
- You can define and fill in your brows with ease and flexibility thanks to the unique hexagon-shaped tip
- You can also use the broad base to fill in and the pointy edge to contour and detail your brows
- The long-lasting formula is made with the ideal ratio of wax to oil to give you a solution that is resistant to perspiration
- Retractable tip
- Does not smear or clump
- Soft brush
Why We Picked the Clio Kill Brow Auto-Hard Brow Pencil?
This brow pencil from Clio features a gentle brush on both ends to blend and shape your eyebrows. To keep your pencil sharp, you can also twist open the spoolie brush and have access to the sharpener.
Peripera is one of the top Korean makeup brands. This K-beauty company is well renowned for its vibrant colours and premium product packaging. This company is leading the lip cosmetics market with its wide collection. Peripera has developed a huge following over the years as a result of its vivid and colourful lip products.
Prominent Features of the Peripera Ink the Velvet Lip Tint:
- The lip stain employs a ground-breaking formula with pigments of vibrant colour that naturally stain your lips
- The colour applies smoothly on your skin and is long-lasting
- Features a double layer of elastomer to fill in the delicate contours of your lips
- Variety of shades
- Convenient applicator
- Smooth and velvety finish
The Crème Shop
The Crème Shop sells a wide range range of Korean skincare and makeup products at an affordable price range. The products feature natural ingredients and are packaged in the iconic cute K-Beauty style. The Crème Shop uses components that are organically sourced and will reenergize your skin from the inside out, making you look beautiful.
Prominent Features of The Crème Shop Makeup Removing Wipes:
- Formulated with watermelon and will gently remove makeup, grime, oil, and pollutants from the skin
- Wipes away debris, oil, and waterproof makeup without removing the skin’s natural oil
- Easy to use and can be carried while travelling
- Nourishes and moisturises skin
- Keeps skin supple
- Free from alcohol, phthalates, sulphates
LANEIGE gives you a dewy, youthful appearance with its distinctive line of cosmetic products. While the excitement around LANEIGE can be new to you, the company has been producing hydration-focused makeup and skincare products for the last two decades. Try Korean skincare products from Laneige and discover the magic for yourself!
Prominent Features of the LANEIGE Glowy Makeup Serum:
- Has a lightweight texture that works well with any foundation
- Stays in place for several hours to give skin the appearance of being makeup-ready
- Produces smooth skin that shines with a delicate radiance, giving you a healthy and bright finish
- Helps makeup stay in place while also enhancing the skin’s ability to retain moisture.
- Makes skin smooth
- Hydrates skin
- Soft glowy finish
Kaja is the first Korean beauty brand to be launched in partnership with Sephora. With its punchy, vibrant cosmetics designed to match your on-the-go life, Kaja is a popular choice! Kaja’s travel-friendly cosmetic products include multi-sticks, easy-to-use winged stamp eyeliners, stackable bento box-inspired makeup, and more products that you can simply incorporate into your daily routines.
Prominent Features of the Kaja Cheeky Stamp Blendable Blush:
- Comes in a compact and easy-to-use design, with a stamp and a blending sponge
- The stamp has a heart shape and is filled with a highly pigmented blush formula that blends seamlessly onto your cheeks
- Designed to be easily blended, giving you a natural and subtle look
- Available in a wide variety of shades
- Compact and travel-friendly
- Easy application
Banila Co is a Korean beauty brand known for its cleansing balms. However, the brand also provides a variety of high-performing cosmetics products that eliminate the need for a time-consuming skincare regimen. If you want to make your skin look clear and supple, this is a brand you must try out!
Prominent Features of the Banila Co Clean It Zero Cleansing Balm Makeup Remover:
- Even the most difficult face makeup can be removed fast and effortlessly with this product
- Rich herbal components are used in this formulation to restore, firm, cleanse, and calm skin
- Free from parabens, sulphates, phthalates, mineral oil, alcohol, or artificial colouring
- No harmful substances
- Removes makeup efficiently
- Cleanses skin
Touch in SOL
While many K-Beauty companies focus mostly on skincare and provide a few beauty items, Touch IN SOL is a little different. If you’re really enamoured with makeup and not frightened of the occasional glam look, then Touch in SOL will be your favourite! Whether you’re searching for foundation or mascara for a glam look, you will get everything here.
Prominent Features of the Touch In SOL Advanced Real Moisture Liquid Foundation:
- The foundation not only provides coverage but also nourishes and protects the skin
- Provides hours of hydration, which is perfect for those who have dry or combination skin
- Has a lightweight skin texture and blends effortlessly into the skin
- Has SPF30 PA++
- Blends easily
- Keeps skin hydrated
Rom&nd was originally introduced in 2016 and has rapidly become one of the most well-known Korean cosmetic and makeup brands. The beauty line of Rom&nd was created with the help of well-known South Korean influencer Saerom Min. The brand is widely known for its well-curated collections. Additionally, Rom&nd is also quite popular for its beautiful packaging.
Prominent Features of the Rom&Nd Glasting Water Tint Lipsticks:
- Provides amazing tinting that stays on all day long
- Moisturises the lip while keeping it non-sticky and non-greasy
- Has a pretty lip colour that looks vibrant and colourful
- Easy application
- Not transfer-proof
Hera is known for offering high-quality makeup products. This popular Korean beauty brand has captured the hearts of its customers since they are skin-friendly and have amazing formulas. So, if you’re looking for a budget-friendly Korean makeup brand that provides skin-friendly products, Hera is the one for you!
Prominent Features of the Hera UV Mist Cushion Ultra Moisture SPF34 PA++:
- Has a lightweight texture that perfectly fits the skin by blending in with it
- Designed to provide ultra-moisturising coverage that lasts all day long
- Also contains SPF34 to protect the skin from harmful UV rays
- Makes skin radiant
- Lightweight formula
- Provides ideal coverage
- May have packaging issues
JOAH is an award-winning cosmetics brand that is known for its wide range of Korean makeup products. Following the typical K-beauty formula, JOAH’s products are formulated with ingredients that make your skin seem healthier. The beauty brand offers products that are made with nourishing components and are intended to feel buttery and supple when applied to your skin.
Prominent Features of the JOAH Cosmetics Large Powder Brush:
- Made with high-quality materials that allow for easy and seamless application of powder products
- The large surface area of the brush head ensures that the product is applied evenly and smoothly onto the skin without leaving any streaks or patches
- Ideal for applying loose or pressed powder products such as setting powder, bronzer, or blush
- Easy to clean
- Durable construction
- Allows seamless blending
If you’re into Korean cosmetics, then you’ve undoubtedly heard of the popular makeup brand 3CE (3 Concept Eyes). With 3CE’s range of makeup products, you can easily obtain that flawless, natural K-makeup look. So, if you’re into that, definitely check this brand out!
Prominent Features of the 3CE Multi Eye Color Palette:
- This pallet of pink and peach eyeshadows works on both cold and warm complexion tones
- The pallet texture ranges from matte foundation to glitter, deep contouring, and statement tones
- Brightens your whole face and brings out the beauty of whichever makeup look you’re wearing
- Wide range of colours
- Complements your makeup well
- Compact and travel-friendly
IOPE is another popular K-beauty brand which is known for its reasonably priced beauty products. The company’s skincare and cosmetic products are very efficient since it is mostly formulated with plant-derived components. This makeup brand makes use of in-depth research and biotechnology, making it one of our favourites!
Prominent Features of the IOPE Air Cushion Cover:
- The multi-sun block foundation uses IOPE biotechnology to keep skin seem moisturised and glowing.
- Keeps skin hydrated and nourished so that you look amazing throughout the day
- Effectively conceals skin imperfections and creates a smooth, brilliant skin texture
- Makes skin look smooth
- Blends easily
- Moisturises skin
Sulwhasoo is a premium luxury Korean makeup brand with holistic beauty at its core. This high-end brand uses formulae made from traditional Korean herbal elements to harmonise and balance the body and mind.
Prominent Features of the Sulwhasoo Makeup Balancer:
- Balances and brightens the skin while gradually reducing discolouration
- Provides skin with nourishment and conceals blemishes
- The gel-cream recipe combines active ingredients such as antioxidant-rich berry complex and energising pomegranate extract
- Removes dark spots
- Helps even skin tone
- Nourishes skin
AMUSE is a well-known K-beauty company with headquarters in Seoul. The brand sells cosmetics with a clean, vegan formula for sustainability. Additionally, the makeup brand is renowned for the rich pigmentation and lively colours offered in its products.
Prominent Features of the AMUSE Eye Vegan Sheer Palette:
- Layering colours is made simpler due to the lightweight texture
- Has a smooth, water-resistant formula that adheres to the skin the whole day
- The moist microfiber texture prevents powder spillage
- Subtle colours
- Blends easily
Founded in 2006 in Seoul, TONYMOLY is credited with inventing the Korean beauty craze that has swept the cosmetic industry. Their distinctive makeup products are known across the globe for their innovative technology and high-quality ingredients. The brand has been devoted to improving skin care for more than ten years via ongoing research and moral business practices. Their products come in fun packaging and are cruelty-free, making them a popular choice!
Prominent Features of the TONYMOLY Get It Tint Waterful Butter:
- This moisturising and lightweight lip tint is designed to give your lips a natural wash of long-lasting colour
- Has a long-lasting, non-sticky consistency that will remain in place for hours without smearing or fading
- Loaded with moisturising elements that will keep your lips smooth and moisturised all day long
- Rich in vitamins
- Hydrates and softens lips
- Dermatologist tested
AMOREPACIFIC is one of the oldest Korean cosmetic brands that are still a mainstay of the Korean beauty industry. This company also owns some of the best Korean beauty brands like Etude House, Laneige, and more. AMOREPACIFIC is renowned for offering makeup products that showcase natural Asian components. Additionally, the green tea used in their products is picked from their very own private garden on the South Korean island of Jeju.
Prominent Features of the AMOREPACIFIC Color Control Cushion Compact:
- Offers skin care advantages while shielding the skin from UVA and UVB radiation
- The compact provides light to medium coverage that can be built up for even, luminous skin
- Infused with plant components, and provides a nourishing and hydrating effect
- Lightens and brightens skin
- Protects against UV rays
- Helps in building up coverage
- High price
Whether you’re looking for a makeup product that provides a dewy and radiant complexion or cute and quirky packaging, Korean makeup brands have something for everyone. We have curated our list keeping in mind factors like skin type, product range, and ingredients. Our favourite brands are Innisfree, The Face Shop, and Etude House. Let us know which one you loved the most!
What is the best skincare brand in Korea?
Skincare brands in Korea cater to different skin types and concerns. However, some popular Korean skincare brands known for their effectiveness and quality are Laneige, Innisfree, Etude House, and The Face Shop.
Which is the top best makeup brand?
Brands like Etude House, LANEIGE, The Face Shop, and Innisfree make the best makeup products. The products are made from quality materials that are gentle on the skin. Additionally, they are free from harmful substances, making them a popular choice.
Are Korean cosmetics better?
Yes, Korean cosmetics are better. Compared to Western cosmetic products, which may be harsh, the Korean approach to skin care is far kinder, and the ingredient lists are noticeably different. Korean cosmetic brands aim to promote healthy and happy skin.
What is the biggest cosmetic brand in Korea?
Some of the biggest cosmetic brands in India are Laneige, Innisfree, Etude House, and Sulwhasoo. These premium brands provide high-quality makeup and skincare products that are gentle on your skin and work efficiently.
Does Korean skincare work on Indian skin?
Yes, Korean skincare works on Indian skin. K-beauty products are designed to provide amazing effects while still being gentle enough for Indian skin.
Why Trust CashKaro Reviews?
CashKaro’s team of knowledgeable researchers works tirelessly to bring you the most reliable market advice online. We conduct thorough assessments of several products and compare them based on various factors to curate a list of reputable options. We sincerely hope that our recommendations for the top Korean makeup brands in India have been useful to you and will assist you in making an informed decision.