Jewellery is no less than a style statement for every woman and has been embedded into our culture for decades. A single piece of jewellery can completely revamp your look and make you feel even more beautiful than you are. Most people have been inclined towards gold and silver jewellery previously, but that trend is long gone now. Artificial jewellery has taken over the market, and people are going gaga over it! Even bridal fashion involves a lot of artificial jewellery today, and it looks phenomenal! Today, numerous brands have come up with several artificial jewellery designs which are trending and a lot more affordable. In this article, we have curated a list of the best artificial jewellery brand names in India. Here you can also check best Jewellery Brands in India.

List of 13 Best Artificial Jewellery Brand Names in India

1. Tribe Amrapali

Tribe Amrapali
Tribe Amrapali

Tribe Amrapali is hands down the most popular artificial jewellery brand in the country. Founded in 2013 by Rajiv Arora and Rajesh Ajmera, this brand runs under the famous Amrapali Jewellers. If you love affordable yet sophisticated jewellery, this brand has a lot in store for you. Over the last few decades, it has evolved exponentially and garnered a solid clientele in India and several other countries. From stunning chains, bracelets, armlets, anklets, necklaces, and pendants to beautiful rings, you get a huge variety of products under this brand.

These floral earrings from the Malya collection are made with gold-plated alloy. The combination of blue enamelled moons, pearly white flowers, and gold looks phenomenal and takes your attire to a whole new level. These are not that heavy, so you can easily carry them for hours without hurting your earlobes.

2. Zaveri Pearls

Zaveri Pearls
Zaveri Pearls

Zaveri Pearls is a prominent imitation jewellery brand in India that was founded in the year 1997. The brand gained a lot of popularity for its exquisite Kundan designs which are available at super affordable prices. The intricate detailing and pearl embellishments create a luxe appearance that make you look richer and much more sophisticated. No matter what the occasion is, Zaveri Pearls will always have something to offer you. This brand is available on Amazon and you may get some great deals during the festive season.

The Zaveri Gold Tone Kundan and Pearl set is made with durable zinc material and has a beautiful yellow gold coating over it. All three pieces are embellished with pearls to add even more grace and elegance to this set. You can pair this set with any ethnic outfit and get ready to rock the festive season.

3. Voylla

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One of the most celebrated Indian artificial jewellery brands, Voylla was conceived in the year 2013 by Vishwas Shringi and Jagrati Shringi. The brand has a stellar online presence and now runs more than 150 stores across the country. Over the past few years, Voylla has gained a massive clientele due to its high-quality products. Voylla has set a benchmark in the industry and a lot of upcoming brands follow its designs.

The Voylla Rangabati Pink Earrings is the perfect accessory for special occasions. Voylla says these earrings were inspired by the different colours of nature. The pink embellishments and rangabati design create a striking appearance and add a subtle richness to your look.

4. Pipa Bella

Pipa Bella
Pipa Bella

Founded in 2013, Pipa Bella is a famous jewellery brand in India that manufactures unique and affordable jewellery. It is a completely online brand and you can easily find its products on various e-commerce sites. You will get 18k gold plated jewellery which is made with durable materials. Whether you like to wear hefty sets or just need a minimalist necklace for a day out, Pipa Bella has everything.

Its Bloom Necklace is made up of 925 sterling silver and has shiny cubic zirconia embellished all over the petals. Since this is gold-plated, you get a really rich and luxe look. You can simply pair this necklace with a summer dress or ethnic attire to look graceful and trendy.

5. The Luxor

The Luxor
The Luxor

If you’re looking for excellent quality imitation jewellery on a budget, you must check out Luxor Collection today. it is famous for selling beautiful mangalsutras, mang tikas, and necklaces with intricate detailing. All of its products are made with proper thought and are completely friendly to your skin. In Luxor, you will find a diverse collection of modern, contemporary, and traditional designs under one roof. You can easily purchase Luxor products on Amazon and TataCliq.

This American Diamond Choker Necklace Set is made with alloy and has a beautiful gold plating over it. It has a choker design which makes it a great choice to wear with sarees and suits. Embellished with American diamonds and pearls below add more value to your ensemble. The earrings come with push back closure so you can dance all night without worrying about them coming off.

6. Sukkhi


Sukkhi has been changing the artificial jewellery game in the industry with its top-quality products. The brand boasts of its artistic and traditional designs for both men and women across the globe. It was founded in the year 2012 and has gained a loyal client base in India and a lot of Asian and European countries. The brand has grown massively in the last few years and even became one of the top-selling jewellery brands on several e-commerce sites in India.

The Sukkhi Glorious Kundan Set stands true to its name and enhance your ethnic attire even more. The beautiful red pearls with leafy gems create a mesmerizing look, perfect for a marriage or any evening function. Since this one comes with a mang teeka, necklace, and earrings, you get a complete look at a very affordable price.

7. Suhani Pittie

Suhani Pittie

Suhani Pittie is a renowned name in the Indian fashion and jewellery industry and for very valid reasons. She is an incredible jewellery designer based out of Hyderabad and had launched her own label Suhani Pittie in the year 2004. The brand is famous for collaborating with various e-commerce sites in India and also made a name by working with Swarovski. A lot of Bollywood celebrities are seen sporting her creations which makes us love the brand even more.

These Gold-Toned Acrylic earrings are made with the finest quality of metal and coated with 22k gold. The disc design looks great on all face shapes and the acrylic filling creates a minimalistic look. You can don these for semi-formal occasions and evening parties.

8. Peora


Established in 1998, Peora is an American artificial jewellery brand that has gained a lot of popularity in India. The brand is known for creating elegant pieces of jewellery by using beautiful gemstones and pearls. You get great quality jewellery in sterling silver and gold plating with minimalistic and bold designs. The brand is easily available on Indian e-commerce sites such as Amazon.

Peora’s Floral Stud Earrings are crafted with high-quality brass and embellished with rose flowers to give a graceful look. You can pair these floral earrings with a plain kurti and step out with confidence. The earrings won’t lose their sheen over time and look as good as new whenever you put them on.

9. Mirraw


Mirraw is a prominent ethnic fashion brand based in Mumbai, India. It was founded in the year 2011 by Shailesh Jain & Anup Nair and has grown at a great pace. You get a selection of handpicked ethnic clothing and jewellery at Mirraw and a wide range of products to choose from. From temple jewellery to South Indian and Kundan designs, Mirraw has it all available for you under the same roof.

These gold plated bangles are made with durable copper and adorned with exquisite pearls all over. The combination of gold with pearls give a traditional vibe that goes perfectly with heavy ethnic outfits. The high-quality coating ensures that the bangles maintain the same integrity even after years of usage.

10. Giva


Giva is one of the most rapidly growing jewellery brands in India. The brand was launched in 2019 by Ishendra Agarwal and gained a lot of popularity due to its minimalistic sterling silver options. The millennial generation is in love with minimalism and this brand made proper use of that interest by coming up with modest yet very sophisticated jewellery.

This Sterling Silver Solitaire Ring is one of the best selling pieces from Giva. It’s crafted with 925 hallmarked silver with AAA+ Zircons embellished on the upper. The beautiful cubic zirconia that sits in the middle looks very classy and goes well with both western and traditional attires.

11. Raabta By Rahul

Raabta By Rahul
Raabta By Rahul

Raabta is a prominent jewellery retailer in India with its headquarters in New Delhi, India. The brand was founded in 2012 by Rahul Luthra and has grown massively ever since. Many pieces from Raabta are worn by several Bollywood celebrities. The brand aims to create modern and affordable jewellery for women to make them feel confident. You will find numerous kinds of jewellery under this brand, suitable for every occasion.

These stunning Carol earrings are made with fine quality silver alloy and have a beautiful gold plating on top. The blue and peach enamel on jali detailing gives a super luxe finish to these earrings. You can pair these with a contemporary outfit to create a modern look.

12. YouBella


YouBella is one of the best-selling artificial jewellery brands on Amazon. You can find a huge collection of American diamond and gold-plated jewellery under this brand. All of its pieces are made with intricate detailing and to create a stunning ensemble. It was founded in the year 2015 by Pankaj Agarwal and currently operates through its own website and other online retailers.

This beautiful necklace combo has gold plating and is embellished with American diamonds. Whether you’re attending a sophisticated party or need something for the festive season, this will cater to both of these needs.

13. Isharya


Isharya is a luxury imitation jewellery brand making headlines for its truly aesthetic, gram-worthy jewellery. It was launched by Gauri and Radhika Tandon in the year 2004 and has its headquarters in Mumbai, India. You will find a wide range of stones, silver, and gold-plated jewellery under this brand.

These mirror and pearl earrings are made in chandelier style to give them an ethnic and sophisticated appearance. You can pair them up with an ethnic outfit to complete your stylish look.

Best Artificial Jewellery Brand Names in India With Price List

Artificial Jewellery Brands Price*
Tribe AmrapaliStarting at Rs 1,250
Zaveri PearlsStarting at Rs 1,120
VoyllaStarting at Rs 499
Pipa BellaStarting at Rs 493
The LuxorStarting at Rs 1,629
SukkhiStarting at Rs 1,197
Suhani PittieStarting at Rs 6,500
PeoraStarting at Rs 300
MirrawStarting at Rs 598
GivaStarting at Rs 1,099
Raabta By RahulStarting at Rs 1,850
YouBellaStarting at Rs 999
IsharyaStarting at Rs 3,999
*Prices are subject to change


What is the best artificial jewellery brand in India?

You can find great quality artificial jewellery under brands such as Giva, Tribe Amrapali, and Zaveri Pearls. These brands are going out of their way to ensure that you get top-notch jewellery at an affordable cost.

Which app is best for buying artificial jewellery?

Amazon and Tata Cliq have great options when it comes to artificial jewellery in India. If not, you can also visit the official websites of different brands and find something that will be delivered to you.

Our team of experts goes through thousands of products to find the best ones for you. When you buy through our links, we might earn a commission. Learn more.

Sanskriti is a creative content writer with 3 years of experience in producing buzz-worthy blogs and social media posts. She specialises in writing product descriptions, lifestyle blogs, and curating quality brand listicles to help users make the right purchases. She moonlights as a heavy metal musician and has a profound inclination toward art, food, and travelling the mountains.


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